• Loading stock data...
Friday, March 29, 2024
2024 Best Venues nominations are open now through April 8! Submit Now

MLB TV Off to Record Start

  • Baseball is back and the league’s streaming service, MLB TV, has knocked it out of the park.
  • More than 1.34 billion minutes of live games have been watched on the platform.
Major League Baseball TV start season fast in 2021.
Brad Penner-USA TODAY Sports/Design: Alex Brooks

Major League Baseball is back in full swing — and its official streaming service MLB TV is knocking it out of the park

Thanks to a season start with lots of no-hitters and games that feel like October, MLB TV is experiencing significant audience growth. 

More than 1.34 billion minutes of live games were watched on MLB TV from Opening Day through April 18, a 12% uptick from the same period last season and 43% compared to 2019, according to Major League Baseball.

Total games watched on MLB TV is up 22% compared to last season and 35% compared to 2019.

An extra-innings game between the Blue Jays and Yankees on Opening Day ended up being the most-watched game in MLB TV history. 

ESPN is also reaping the benefits. Through the first two weeks of the season, the network’s weekly “Sunday Night Baseball” broadcast experienced a 33% increase in viewership compared to the 2020 full-season average. 

Perhaps best of all? Fans are back in the stands. 

Through the first three weekends, more than 2.2 million fans made a trip to the ballpark.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Late Rush Keeps Three MLB Teams on TV, but Revenue Issues Linger

The Diamondbacks, Padres, and Rockies continue to navigate a post-RSN landscape.

MLB Looks to Return Focus to the Field After Turbulent Offseason

The league aims to turn the page after grappling with several difficult problems this winter.

Orioles’ Rubenstein Era at Last Begins, and With Ripken Back in the Fold 

The billionaire private equity executive receives unanimous approval of his purchase of the MLB club.

The NFLPA Report Card Is Doing Exactly What It Was Intended For

Robert Kraft hasn’t gone to school in nearly 60 years, but on Tuesday the Patriots’ owner found himself talking about his report card. 
podcast thumbnail mobile
Front Office Sports Today

Why the Timberwolves Sale was Called Off

0:00
0:00

Featured Today

March 22, 2024, Brooklyn, NY, USA; Northwestern Wildcats guard Brooks Barnhizer (13) and Northwestern Wildcats guard Boo Buie (0) react in overtime against the Florida Atlantic Owls in the first round of the 2024 NCAA Tournament at the Barclays Center.
March 27, 2024

‘An Expensive Game’: March Madness and NIL Collectives Are Intertwined

At schools nationwide, collectives are fueling NCAA tournament runs and vice versa.
Iowa’s Caitlin Clark (22) waits to be announced in the starting lineup against West Virginia in a NCAA Tournament round of 32 game Monday, March 25, 2024 at Carver-Hawkeye Arena in Iowa City, Iowa.
March 26, 2024

The Women’s Trading Card Market Is Overlooked. Can Caitlin Clark Change That?

Traditionally, women’s sports cards have been a marginal part of collectibles.
The Sports Illustrated cover signed by Derek Jeter and Alex Rodriguez, February 27, 2019, at Don & Charlie's, 7501 E. Camelback Road, Scottsdale. Don Charlie S
March 24, 2024

Everything You Need to Know About the Ongoing ‘Sports Illustrated’ Saga

Understanding the strange state of affairs for the nearly 70-year-old publication.

Careers

Powered By

Careers in Sports

Looking for a new job? Check out these featured listings and search for openings all over the world.
Live Nation
Multiple - USA Careers
Adidas
Multiple - USA Careers
Spotify
Multiple - USA Careers

‘Good Morning Football’ Beginning Mysterious Timeout Before L.A. Move

Friday is the final broadcast of ‘Good Morning Football’ from New York.
March 28, 2024

Jets Owner Blasts ‘False’ Reporting From League-Owned Outlet

League owners and NFL Media rarely criticize each other.
March 28, 2024

NBA Wants to Cash in With Foreign Investors in More Ways Than One

Sovereign wealth funds can invest in NBA teams.
Sponsored

How Daily Fantasy Sports Solved NBA Fantasy

The remarkable growth of the #1 Discord sports server in the world.
March 27, 2024

NFL Executive Questions Logic Behind Streaming Giants’ Joint Venture

The ESPN, Warner Bros. Discovery, and Fox alliance is expected to launch this fall.
exclusive
March 26, 2024

Threats, Demands, a Lawsuit, and a Website in Limbo: Inside the Chaos at ‘SI’

‘Sports Illustrated’ has new publishers, but the transition has been messy at best.
March 25, 2024

Inside the Proxy Fight for the Future of Disney (and ESPN)

Dissident investor Nelson Peltz is seeking two board seats in an upcoming election.
March 25, 2024

The Brian Kelly ‘Hit Job’ Kim Mulkey Ripped Is Barely About Brian Kelly at All

The article was hardly about Kelly at all.