Friday, July 24, 2026

MLB Momentum Takes Hit From Playoff Ratings Dip, Format Debate

  • Wild Card round posts 18% decline in ratings.
  • Current playoff format generates further debate as top teams struggle.
Rob Schumacher-Arizona Republic

Major League Baseball’s hopes to ride its resurgent regular season into the postseason have hit an initial speed bump.

The league recorded an 18% decline in average viewership for the wild card round, as the four two-game sweeps on ABC, ESPN, and ESPN2 collectively averaged 2.25 million viewers, down from last year’s average of 2.73 million. 

Besides this initial lack of drama, viewership also suffered from the heavy slate of midweek day games, as the quadruple-headers held last Tuesday and Wednesday featured two 3:08 p.m. ET starts and two at 4:38 p.m. The daytime starts also further amplified the Tampa Bay Rays’ existing attendance struggles

Last year’s wild card round was primarily played on a Friday and Saturday — and included a winner-take-all Sunday night primetime game.

October Angst

MLB has staged its postseason as some form of a tournament since initially moving to divisional play in 1969. But the current 12-team, four-round playoff format introduced last year is receiving a fresh round of criticism and debate as the four top teams with byes into the Division Series immediately ran into on-field challenges.

The Baltimore Orioles, the American League’s top seed, and the Los Angeles Dodgers, No. 2 in the National League, are both already down 2-0 in their respective best-of-five series and now face elimination on the road. The Atlanta Braves, the NL’s top seed, and Houston Astros, No. 2 in the AL, each lost home-field advantage in their respective series.

Those four teams each had five off days between the end of the regular season and the start of the Division Series — a notable departure from baseball’s normal, everyday routine.

“It’s more tournament-style now, more March Madness in October,” said TBS announcer Ron Darling during the network’s coverage of the Dodgers-Arizona Diamondbacks series.

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Jul 19, 2026; West Sacramento, California, USA; Athletics shortstop Jacob Wilson (5) hits an RBI single during the ninth inning against the Washington Nationals at Sutter Health Park.

Mark Cuban, Rashaun Williams Firm Buys Stake in A’s

It’s the first investment by Harbinger Sports Partners, which formed last May.

Peacock Turns Profit 6 Years After Launch—With World Cup Bump

The streaming service reached a long-awaited “milestone.”
Jul 14, 2025; Atlanta, GA, USA; Argyle High School player Grady Emerson during the 2025 Home Run Derby at Truist Park.

MLB Draft Picks Sign Record Deals Amid Fraught Labor Talks

Eighteen of the top 20 selections have already signed contracts.
podcast thumbnail mobile
Front Office Sports Today

A Conversation with Chris Bosh on LeBron’s Next Team, Athlete Contract Taxes, and Returning to Court for Charity

0:00

Featured Today

Tom's Watch Bar

Sports Bars Are Cashing In From Summer of Soccer

The World Cup has brought a windfall to America’s biggest sports bars.
Jun 16, 2026; East Rutherford, New Jersey, USA; France forward Michael Olise (11) controls the ball against Senegal during a Group I match of the 2026 FIFA World Cup at New York New Jersey Stadium
July 16, 2026

Where World Cup Stars Go to Customize Their Cleats

The world’s best players turn to a Scottish craftsman for perfect cleats.
July 10, 2026

What the World Cup Means to Erling Haaland’s Tiny Hometown

The tournament’s breakout star is from a rural Norwegian town.
July 10, 2026

Why So Many Media Outlets Are Rushing Into Sports

Sports coverage has ballooned in every corner of media.
Pillow Fight Championship
July 8, 2026

How Obscure Sports Get Mainstream TV Deals

For niche sports, getting on TV often matters more than getting paid.
Apr 12, 2026; Los Angeles, California; Los Angeles Lakers forward LeBron James (23) reacts in the first half against the Utah Jazz at Crypto.com Arena. Mandatory Credit: Kirby Lee-Imagn Images

LeBron’s Free Agency Continues to Stall NBA Offseason

James’s ongoing free agency has lasted longer than his previous three combined.
May 14, 2026; Arlington, Texas, USA; Dallas Wings guard Azzi Fudd (35) follows through on a jump shot against the Minnesota Lynx during the second half at College Park Center.
First at FOS
July 23, 2026

WNBA Union Increases All-Star Prize Money Even With New CBA

The 3-Point Contest winner will take home $70,000.
Los Angeles Sparks's Kelsey Plum (10) guards Las Vegas Aces' A’ja Wilson (22) on Saturday, July 19, 2025, during the WNBA All-Star Game at Gainbridge Fieldhouse in Indianapolis.
July 23, 2026

WNBA All-Star Game Ticket Prices Exceed $200, Sellout Expected

SeatGeek is seeing order volume three times higher compared to last year.
Sponsored

Inside the EY 2026 Sports Engagement Index: The Real Map of American Sports Participation

EY’s latest index explores how shifting U.S. fan behaviors are expanding the definition of sports engagement.
July 22, 2026

WNBA, Union Trying to Make Peace Amid Player Safety Concerns

The league and the union will meet regularly to discuss safety.
July 22, 2026

World Cup Ignites MLS Ticket Sales, Ratings Stay Mostly Flat

Single-game ticket sales for the Philadelphia Union are up 218%.
Feb 12, 2014; Oakland, CA, USA; Miami Heat forward LeBron James (6) is congratulated by Miami Heat center Chris Bosh (1) after the Heat defeated the Golden State Warriors 111-110 at Oracle Arena. Mandatory Credit: Cary Edmondson-USA TODAY Sports
July 22, 2026

Chris Bosh Makes Case for LeBron James Heat Return

James and Bosh played together in Miami from 2010-14.
Aug 24, 2024; Oakland, California, USA; The major league baseball logo is seen on signage near the player's entrance to the field at Oakland-Alameda County Coliseum before the game between the Oakland Athletics and the Milwaukee Brewers. Mandatory Credit: Robert Edwards-USA TODAY Sports
July 21, 2026

MLBPA Rejects Owners’ Draft Changes in Latest Labor Proposal

The union seeks to return the draft to its prior June timing.