Thursday, July 30, 2026
  • -
    days
  • -
    hours
  • -
    minutes
  • -
    seconds

MLB Momentum Takes Hit From Playoff Ratings Dip, Format Debate

  • Wild Card round posts 18% decline in ratings.
  • Current playoff format generates further debate as top teams struggle.
Rob Schumacher-Arizona Republic

Major League Baseball’s hopes to ride its resurgent regular season into the postseason have hit an initial speed bump.

The league recorded an 18% decline in average viewership for the wild card round, as the four two-game sweeps on ABC, ESPN, and ESPN2 collectively averaged 2.25 million viewers, down from last year’s average of 2.73 million. 

Besides this initial lack of drama, viewership also suffered from the heavy slate of midweek day games, as the quadruple-headers held last Tuesday and Wednesday featured two 3:08 p.m. ET starts and two at 4:38 p.m. The daytime starts also further amplified the Tampa Bay Rays’ existing attendance struggles

Last year’s wild card round was primarily played on a Friday and Saturday — and included a winner-take-all Sunday night primetime game.

October Angst

MLB has staged its postseason as some form of a tournament since initially moving to divisional play in 1969. But the current 12-team, four-round playoff format introduced last year is receiving a fresh round of criticism and debate as the four top teams with byes into the Division Series immediately ran into on-field challenges.

The Baltimore Orioles, the American League’s top seed, and the Los Angeles Dodgers, No. 2 in the National League, are both already down 2-0 in their respective best-of-five series and now face elimination on the road. The Atlanta Braves, the NL’s top seed, and Houston Astros, No. 2 in the AL, each lost home-field advantage in their respective series.

Those four teams each had five off days between the end of the regular season and the start of the Division Series — a notable departure from baseball’s normal, everyday routine.

“It’s more tournament-style now, more March Madness in October,” said TBS announcer Ron Darling during the network’s coverage of the Dodgers-Arizona Diamondbacks series.

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Mike Monaco Jordan Rodgers ESPN
Exclusive

Mike Monaco and Jordan Rodgers to Call ESPN Friday College Football

Dana Boyle will serve as the broadcast team’s sideline reporter.
WPBL

Who’s Playing Women’s Professional Baseball?

Sixty players from 11 countries are descending on Illinois for six weeks.
Jul 27, 2026; New York City, New York, USA; New York Mets second baseman Marcus Semien (10) is greeted at home plate by center fielder Tyrone Taylor (28) after hitting a two run home run against the Atlanta Braves during the sixth inning at Citi Field.

Meet the Mets’ Prediction-Market Pick: Novig

The Mets chose Novig over industry giants like Kalshi and Polymarket.

Shohei Ohtani’s Health Has Become Dodgers’ Biggest Question

The two-way phenom is not pitching and slumping offensively.
podcast thumbnail mobile
Front Office Sports Today

7/30/26 – USMNT Nearing Pochettino Return, FIFA Draws UEFA Criticism, Yankees and Knicks to DAZN

0:00

Featured Today

Tom's Watch Bar

Sports Bars Are Cashing In From Summer of Soccer

The World Cup has brought a windfall to America’s biggest sports bars.
Jun 16, 2026; East Rutherford, New Jersey, USA; France forward Michael Olise (11) controls the ball against Senegal during a Group I match of the 2026 FIFA World Cup at New York New Jersey Stadium
July 16, 2026

Where World Cup Stars Go to Customize Their Cleats

The world’s best players turn to a Scottish craftsman for perfect cleats.
July 10, 2026

What the World Cup Means to Erling Haaland’s Tiny Hometown

The tournament’s breakout star is from a rural Norwegian town.
July 10, 2026

Why So Many Media Outlets Are Rushing Into Sports

Sports coverage has ballooned in every corner of media.
Pillow Fight Championship
July 8, 2026

How Obscure Sports Get Mainstream TV Deals

For niche sports, getting on TV often matters more than getting paid.

Blazers Defend Arena Pitch in Testy City Council Meeting

The city and team have publicly sparred over the Moda Center.
First at FOS
July 30, 2026

The NFL War Over the Tush Push Has Quietly Ended

The league gave no specific guidance on the play this offseason.
Basketball - NBA - New York Knicks v Philadelphia 76ers - Etihad Arena, Abu Dhabi, United Arab Emirates - October 4, 2025 New York Knicks' Karl-Anthony Towns in action with Philadelphia 76ers' Adem Bona
July 30, 2026

NBA Drops Plan for Games in Middle East

The Knicks played preseason games against the Sixers in Abu Dhabi last year.
Sponsored

The Football Marketing Offensive Playbook

How to activate during the moments that matter most to football fans.
Golf - LIV Golf - United Kingdom - JCB Golf and Country Club, Uttoxeter, Britain - July 26, 2026 Crushers GC's Bryson DeChambeau holds an umbrella during the final round Action Images via Reuters/Paul Childs
July 30, 2026

LIV Delays Michigan Announcement Amid Investor Talks

Sources have told FOS that the event will be canceled.
Exclusive
July 29, 2026

NFL Flag Championship Sees Highest Rating Yet

In its third year, the NFL Flag Championships delivered record viewership.
Jul 28, 2026; Seattle, Washington, USA; Fan hold a Indiana Fever guard Sophie Cunningham (8) (not pictured) sign during the first half between the Seattle Storm and the Indiana Fever at Climate Pledge Arena. Mandatory Credit: Steven Bisig-Imagn Images
First at FOS
July 29, 2026

Storm Apologize for Owner Remarks to Sophie Cunningham Fans

The fans held a sign thanking Cunningham “for speaking up for girls.”
Jul 11, 2026; Las Vegas, Nevada, USA; UFC president Dana White during UFC 329 at T-Mobile Arena. Mandatory Credit: Mark J. Rebilas-Imagn Images
July 29, 2026

Zuffa Boxing’s Business Model Is Already Shifting

Shakur Stevenson is the promotion’s latest star seeking to box non-Zuffa fighters.