Saturday December 9, 2023

MLB Becomes Latest League to Partner with Cleaning Company

  • The NBA and WNBA had a partnership with Clorox at their bubble campuses.
  • Lysol will provide MLB with cleaning protocols beginning in the 2021 season.
MLB Becomes Latest League to Partner with Cleaning Company
Jerome Miron-USA TODAY Sports
Linkedin
Copy Link
Link Copied
Link Copied

Days into allowing limited fans to attend games in-person, MLB has a new multi-year partnership with RB, the makers of Lysol, to “provide professional solutions to ballparks to help strengthen disinfections protocols for players, staff and fans.”

Under the deal, microbiologists and “germ-kill experts” from Lysol will work with MLB to solidify protocols for disinfection in ballparks, with a focus on “high-touch germ hotspots,” to be implemented in the 2021 season. 

Lysol will also provide the league with professional-grade disinfectant solutions for players and staff in dugouts, bullpens and clubhouses, as well as in fan areas — the company has already begun to do so in the current postseason. Lysol products are also being included in hotel “welcome kits” for players, staff and families. 

Additionally, MLB and Lysol will work on community and outreach initiatives to distribute products and educational materials to schools around the country. 

“The addition of Lysol’s expertise and disinfecting products will help further strengthen efforts to create a safe environment to play Major League Baseball,” MLB Vice President of Drug, Health and Safety Programs Jon Coyles said in an announcement. “As a brand that is synonymous with cleanliness, the Lysol brand will be an important partner in our management of the evolving pandemic as well as in amplifying health and safety messages around baseball.”

MLB and Lysol are just the latest league and cleaning product to capitalize on the COVID-19 pandemic. 

In August, the NBA and WNBA partnered with Clorox and received disinfecting products for the players, referees and staff working inside the leagues’ respective Florida bubbles. On Clorox’s end of the partnership, the company aired a 15-second ad spot during games that showed people using various Clorox products to wipe down and spray surfaces, seats and weights. 

Tide has also leveraged its longtime partnership with the NFL for the 2020 season, sponsoring “safe” jersey swaps. Tide is covering the cost of one replacement jersey per player, washed and exchanged by mail.

According to the LA Times, hotels, airlines and sports arenas are embracing deals with name-brand surface disinfecting products to assuage consumers, despite the reality that COVID-19 is largely transmitted through droplets in the air — so safety protocols still have to include social distancing and wearing masks.

The Global Biorisk Advisory Council and cleaning product maker Ecolab Inc. have each introduced accreditation programs for hotels and arenas, the LA Times reported — GBAC’s costs $15,000. The Staples Center and Hard Rock Stadium are among the venues that have received accreditation through GBAC’s program.

Linkedin
Copy Link
Link Copied
Link Copied

What to Read

If Low-Budget Pacers Beat LeBron’s Lakers for NBA Cup, Does It Matter?

Pacers attempting to make history with league’s smallest payroll.
Deadspin

Deadspin Alters Controversial ‘Black Face’ Story Amid Legal Threat

After over a week of outrage, Deadspin changed a story many perceived as an attack on a young Kansas City Chiefs fan.

Goodell Makes ‘MNF’ Visit To Help Jaguars in $2B Stadium Talks

The Jaguars are exploring a $2 billion stadium deal.
The Chicago Bears logo is seen prior to a game against the New York Jets at Soldier Field.

Yet Another Proposal for A New Bears Stadium: The Parking Lot

Popular tailgating site becomes latest stadium site possibility for NFL team.
podcast thumbnail mobile
Front Office Sports Today

Golf World in Chaos After Jon Rahm Joins LIV

0:00
0:00

Featured Today

The College Football Playoff is considering rotating TV networks for the national championship game.

CFP Considers Super Bowl-Like Rotation For National Championship Game

Multiple networks could share rights to the championship game, sources told FOS.
Brett Favre
November 27, 2023

Favre Welfare Case Hold-Up? “AG’s Office Has Not Expressed Interest In Pursuing”

The DOJ interviewed Brett Favre in early 2020.
The future of the Pac-12 rests on a court decision.
November 24, 2023

The Pac-12 Plays Its Final Regular-Season Game. Then A Court Decides Its Fate.

The conference’s future rests with a court decision.
Lane Kiffin
November 9, 2023

Ole Miss, Lane Kiffin Lawyers Argue for Dismissal of Player Lawsuit

FOS obtained audio of Lane Kiffin’s interaction with the player behind lawsuit.

Careers

Powered By

Careers in Sports

Looking for a new job? Check out these featured listings and search for openings all over the world.
FanDuel
Multiple Locations
Adidas
Multiple Locations
Creative Artists Agency
Multiple Locations
Jon Rahm
exclusive

LIV Golf’s Signing of Jon Rahm Further Complicates Partnership Negotiations

The world’s third-ranked golfer is joining LIV Golf’s roster.
A view of a 1914 Baeb Ruth rookie card in a protective casing from the Sportscard Guaranty Company.
December 4, 2023

Babe Ruth Rookie Card Sets Player Record at $7.2M

It’s the most expensive piece of Babe Ruth memorabilia ever sold.
Shaun White Josh Harris
December 6, 2023

Josh Harris Doubles Down on Sports as an Asset Class with Latest Investment

Shaun White is partnering with Washington Commanders owners Josh Harris and David Blitzer to purchase an action sports camp.
Sponsored

NHL’s Chris Foster on Amplifying Content Distribution With Automation

Learn how the NHL is using WSC Sports to increase fan engagement.
PFL Bellator
November 20, 2023

PFL Completes Acquisition of Bellator, Readies to Challenge UFC

“Today, the MMA market changed,” PFL Founder Donn Davis said.
November 14, 2023

German Soccer Pushing $1.1B Rights Deal To Private Equity Investors

Governing body mounting third attempt for outside investment
CAA logo on side on building
November 13, 2023

CAA Forms Sports-Focused Investment Bank In Continued Expansion Push

Powerhouse agency looks to further expand dealmaking capabilities
Mercedes-AMG Petronas driver George Russell drives on the track during the Formula One Las Vegas Grand Prix Launch Party at Las Vegas Strip.
November 10, 2023

Ticket, Hotel Prices Plummet As Las Vegas GP Nears

Lack of competitive drama for F1 event fuels market crash