• Loading stock data...
Wednesday, January 22, 2025

Michael Jordan’s NASCAR Team Fights for Title As Lawsuit Remains

  • 23XI Racing driver Tyler Reddick sealed his spot in the Championship 4.
  • NASCAR is being sued by Jordan’s team over antitrust allegations.
Jasen Vinlove-Imagn Images

Tyler Reddick won the Straight Talk Wireless 400 at Homestead-Miami Speedway on Sunday, sealing one of four coveted spots in NASCAR’s championship race—and setting up a potentially bittersweet season finale for the sanctioning body.

Reddick drives for Michael Jordan’s 23XI Racing, one of two teams suing NASCAR over antitrust allegations surrounding the sport’s controversial and complicated team charter agreements (loosely known as NASCAR’s version of franchises).

With the win, Reddick qualified for the Championship 4 and will battle for the 2024 NASCAR Cup Series title at Phoenix Raceway on Nov. 10. “We needed it,” an enthusiastic Jordan said on pit row after the race. Reddick previously won the regular-season points championship.

The NASCAR Cup Series Championship will feature a full field, but only the top four are eligible for the season-ending trophy. Joey Logano holds another spot, and two more will be earned this coming weekend.

Getting Awkward?

On one hand, Reddick’s achievement elevates Jordan’s ownership and gives NASCAR a chance to drive mainstream interest in its championship race that may not otherwise be there. On the other hand, Reddick racing in the finale—and potentially winning—could bring about unwanted discussion about the ongoing legal fight.

Last week, NASCAR asked a federal judge in Charlotte to deny a prior request from 23XI Racing and Front Row Motorsports to compete in 2025 as non-chartered members, as they were the only two teams not to sign agreement extensions in September. 

It would be unprecedented for the reigning NASCAR Cup Series champion not to compete in the following season due to a legal dispute between his team and the sanctioning body. While a deadline to sign the charter agreements passed, NASCAR could still allow 23XI and Front Row to sign them.

Jordan wants NASCAR teams to receive more than their current 25% share of media-rights revenue, as new seven-year, $7.7 billion deals with Fox Sports, NBC Sports, Amazon, TNT Sports, and The CW take full effect next season.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Jan 27, 2024; St. Petersburg, FL, USA; Kevin Owens (black attire) and Logan Paul (gold attire) battle during the United States Championship match during the Royal Rumble at Tropicana Field.

USOPC, Prime Hydration Reach Settlement in Trademark Dispute

Terms of the out-of-court settlement were not disclosed.

What’s Next for Fox Sports, Skip Bayless, Other Parties Implicated in Lawsuit?

A lawyer for the plaintiff told FOS “our client looks forward to being vindicated.”
Mar 16, 2024; Los Angeles, California, USA; Shannon Sharpe during the second quarter between the Golden State Warriors and Los Angeles Lakers at Crypto.com Arena.

Shannon Sharpe Weighs In on Fox Bombshell Suit: ‘Nothing to Do With..

Emmanuel Acho is also mentioned in the 42-page lawsuit.

Featured Today

Amateurism Dilemma on Full Display at the College Football Playoff

The sport has never looked or operated more like a pro league.
January 19, 2025

Unrivaled’s Impeccable Timing Pressures WNBA to Give Players More

The league could “blow the lid off” the business of women’s sports.
Notre Dame Fighting Irish quarterback Riley Leonard and running back Jeremiah Love celebrate a touchdown during the first half of a game against the Indiana Hoosiers in the first round of the College Football Playoff.
January 17, 2025

Notre Dame Found a Title-Worthy NIL Formula. Now It Has to Pivot

Its title run was buoyed by a collective that no longer exists.
Jan 17, 2025; Miami, FL, USA; Dearica Hamby (5) of the Vinyl reaches for the ball as Azura Stevens (23) of the Rose follows on the play during the second half of the Unrivaled women’s professional 3v3 basketball league at Wayfair Arena.
January 17, 2025

Inside Unrivaled’s Explosive Opening Night

The 3-on-3 league went big for its season opener in Miami.

Eagles Get Rare 3rd Home Playoff Game—but Won’t Make Big Profit

Philadelphia hosts the NFC championship game Sunday.
Jan 13, 2025; Glendale, AZ, USA; NFL commissioner Roger Goodell before the NFC wild card game between the Los Angeles Rams and the Minnesota Vikings at State Farm Stadium.
January 17, 2025

Roger Goodell Keeps Beating the Drum for 18-Game NFL Season

The NFL season expanded to 17 games in 2021.
January 21, 2025

NFL Power Shift: Coaching Moves Ramp Up As Super Bowl Nears

The league’s coaching carousel is gathering speed with more high-profile hires.
Sponsored

How UBS Crafts Impactful Partnerships Across Sports, Arts, and Culture

As UBS continues to expand its impressive array of sports and entertainment partnerships, the company solidifies its position as a leader in wealth management.
Aug 28, 2023; Flushing, NY, USA; Learner Tien of the USA hits to Frances Tiafoe of the USA on day one of the 2023 U.S. Open tennis tournament at USTA Billie Jean King National Tennis Center.
January 17, 2025

Australian Open Upsets Signal New Era in Men’s Tennis

Learner Tien beat Daniil Medvedev in the third round.
Sponsored

The Most Expensive College Football National Championship

Ohio State–Notre Dame is generating record purchase prices, according to TickPick data.
January 17, 2025

Unrivaled’s Bold Business Plan for Women’s Basketball Debuts in Miami

The new 3-on-3 league begins Friday night on TNT.
Feb 17, 2024; Pacific Palisades, California, USA; Patrick Cantlay on the eighteenth hole during the third round of The Genesis Invitational golf tournament at Riviera Country Club.
January 17, 2025

PGA Tour Moves $20M Tournament Out of Los Angeles Due to Fires

The $20 million tournament will still be played in February.