• Loading stock data...
Tuesday, March 17, 2026

McMahon Selling $713M in TKO Stock, Ari Emanuel May Be a Buyer

  • Bombshell announcement to bring big changes to company’s ownership structure
  • TKO warns that McMahon’s presence on the board could have “adverse” impacts
Joe Camporeale-USA TODAY Sports

WWE and UFC parent company TKO Group Holdings is set for a sizable shift in its ownership structure. WWE founder Vince McMahon is selling 8.4 million shares in the company, an interest currently worth more than $713 million.

The Endeavor-controlled TKO filed a prospectus with the U.S. Securities & Exchange Commission late Thursday detailing the bombshell offering. The shares amount to roughly 10% of the company and comprise nearly a third of McMahon’s interest in TKO. 

Notice of the sale arrives three days after TKO indicated in a separate SEC filing that “Mr. McMahon’s membership on our board could have adverse financial and operational impacts on our business.” 

Despite his status as TKO executive chairman, McMahon has been under investigation by the company for sexual misconduct and was served with a federal grand jury subpoena this past summer, though no charges have been filed.

TKO — which is 51% controlled by Endeavor — indicated it intends to buy about $100 million worth of the shares. Endeavor and TKO CEO Ari Emanuel, president and COO Mark Shapiro, and other TKO directors said they intend to buy $1 million, $1 million, and $850,000 worth of the stock, respectively.

Historic Shift

The McMahon sale marks major changes for the company, as he developed WWE more than four decades ago from a minor pro wrestling circuit to a global entertainment colossus. TKO shares dipped more than 5% in after-hours trading Thursday following the news. 

Earlier this week, TKO reported revenue growth in its first quarterly earnings report since becoming a standalone company, in turn fueling meaningful gains on Endeavor’s balance sheet as it considers going private.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Mar 7, 2026; Las Vegas, Nevada, UNITED STATES; Donte Johnson (red gloves) fights Cody Brundage (blue gloves) during UFC 326 at T-Mobile Arena. Mandatory Credit: Stephen R. Sylvanie-Imagn Images

UFC Touts Ratings Success of CBS Debut

A portion of UFC 326 was simulcast on CBS last Saturday.

Jon Jones: UFC ‘Lowballed’ Him on White House Card, Seeks Release

Conor McGregor also weighed in on the White House card.

UFC Sets White House Fight Card Despite Expected Loss

The high-profile event in Washington will definitely lose money.
Nov 16, 2024; New York, NY, USA; President-elect Donald Trump speaks with Dana White (left) during UFC 309 at Madison Square Garden.

How Much of UFC White House Bonanza Will Air on CBS?

Dana White publicly indicated the show will have a presence on CBS.

Featured Today

Alex Eala Has Become One of the Biggest Draws in Tennis

Eala will face Coco Gauff in the third round at Indian Wells.
Jun 9, 2021; Paris, France; The racket of Coco Gauff (USA) after she smashed it during her match against Barbora Krejcikova (CZE) on day 11 of the French Open at Stade Roland Garros
March 6, 2026

The ‘Rage Room’ Is the Hottest Place in Tennis

The idea came from a player podcast.
March 5, 2026

Mark DeRosa Is Still Baseball’s Swiss Army Knife

DeRosa is the sport’s utility player both on the field and off.
Nicole Silveira
March 3, 2026

The Tattoo Marking Membership in the Most Exclusive Club in Sports

For athletes, the Olympic rings tattoo is “about everything it took.”
Team WNBA guard Caitlin Clark dribbles up the court against Team USA during the WNBA All-Star Game at Footprint Center in Phoenix on July 20, 2024.

Fund Backing Women’s Sports Raises $250M and Counting

Jason Wright oversees a fund that has secured $250 million.
Puma store
January 27, 2026

China’s Anta Eyes World Domination With $1.8B Puma Deal

Anta is now the largest shareholder in both Puma and Amer Sports.
January 28, 2026

CVC’s New Sports Business Buys Into $300M Equestrian Company

Global Sport Group bought a controlling stake in Equine Network.
Sponsored

Paul Rabil: Why Owning a Team Is a 100x Bet

Paul Rabil shares how he left an established league to build PLL.
Jan 24, 2026; Dallas, Texas, USA; Dallas Mavericks head coach Jason Kidd motions to his team during the first quarter against the Los Angeles Lakers at the American Airlines Center.
January 27, 2026

Jason Kidd Joins PE-Backed Youth Sports Company

The Mavericks coach is an equity holder and member of the board.
Contestants compete in the annual Nathan's hot dog eating contest at Tootsie's 57th Anniversary Birthday Bash on Lower Broadway in Nashville on Oct. 10, 2017.
January 22, 2026

Nathan’s Hot Dog Contest Will Continue Under Chinese Ownership

Nathan’s expects to keep the contest at Coney Island.
Batbox
January 12, 2026

Bowling’s Blueprint Is Powering the New Social Gaming Boom

New venues are fusing sports, entertainment, and good food.
Sep 27, 2025; Philadelphia, Pennsylvania, USA; Minnesota Twins pitcher Kody Funderburk (55) and catch
December 17, 2025

Twins’ New Investments Value Club at $1.75 Billion

The Twins have also announced a succession plan.