• Loading stock data...
Monday, January 12, 2026

Why Mark Cuban Sold the Dallas Mavericks When He Did

  • Cuban said he still owns 27.7% of the team.
  • The real estate and casino conversations around sports teams encouraged him to sell.
May 24, 2024; Minneapolis, Minnesota, USA; Dallas Mavericks owner Mark Cuban celebrates after defeating the Minnesota Timberwolves in game two of the western conference finals for the 2024 NBA playoffs at Target Center.
Brad Rempel-Imagn Images

This fall will be Mark Cuban’s first full season this century in which he’s not the majority owner of the Dallas Mavericks. 

Billionaire Cuban sold 72.3% of the team to the Adelson family for $3.5 billion in December 2023; the new majority owner was rewarded with the franchise’s first trip to the NBA Finals since 2011, when the team won its only NBA title. 

Since the Adelsons took over the franchise, the family has lobbied for sports gambling to be legalized in Texas, which could pave the way for a casino to be built near the team’s arena, similar to what Steve Cohen is trying to do with the Mets and Citi Field’s surrounding area. (The Mavs owners include billionaire Miriam Adelson, majority owner of Las Vegas Sands, and Sivan and Patrick Dumont, Adelson’s daughter and son-in-law.)

It’s that line of thinking that propelled Cuban, who still owns 27.7% of the franchise, to sell his majority stake in the team when he did. 

“When I first bought it in 2000 I was the tech guy in the NBA,” Cuban told the All-In podcast. “I was the media guy. I had every edge and every angle. Now fast-forward 24 years later, in order to sustain growth to be able to compete with the new collective bargaining agreement, you have to have other sources of revenue. 

“And so you see other teams in all sports for that matter talking about casinos, talking about doing real estate development. That’s just not me,” the former Shark Tank star said. “I wasn’t going to put up $2 billion to get an education on building. If we’re able to build a Venetian-type casino in Dallas with an American Airlines Center in the middle of it, the valuation is $20 billion. But I own 27% of that.”

Cuban also considered estate planning in his reason behind selling the team. His three children are now 15, 18, and 21; by selling the team he “took all the pressure off of them” to make ownership a family business. 

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Billionaire-Backed Hoosiers Heading to First CFP Championship

The championship game is the culmination of a remarkable two-year run.
Oregon Ducks quarterback Bo Nix greets Phil Knight after defeating the Liberty Flames to win the Fiesta Bowl at State Farm Stadium in Glendale on Jan. 1, 2024.

Oregon-Indiana Is a Battle of Billionaire-Backed Rosters

Both schools have their richest alumni funding NIL.

WNBA Union Highlights Big Gap With NBA Health Benefits

WNBA players have far more limited health benefits.
Aug 12, 2025; Anaheim, California, USA; FanDuel Sports Network reporter Erica Weston (right) interviews Los Angeles Angels right fielder Jo Adell (7) after the game against the Los Angeles Dodgers at Angel Stadium.

MLB Clubs Drop Main Street Sports As RSN Crisis Deepens

The regional broadcaster draws closer to collapse.

Featured Today

Black Rabbit

The Netflix Star Who Makes Sure NBA Players Have Clean Towels

How a Nets staffer landed a breakout role on “Black Rabbit.”
January 9, 2026

NHL Ditched Its Dress Code. Hockey’s Fashion Era Arrived Quickly

With no dress code, impeccably dressed players are seeing big-money deals.
January 6, 2026

Hockey in Florida Was Once a Risk. Now It’s Thriving

The state of Florida has become a traditional—and highly lucrative—market.
Dec 30, 2025; Los Angeles, California, USA; Los Angeles Lakers guard Luka Doncic (77) reacts after scoring a basket against the Detroit Pistons during the second half at Crypto.com Arena
January 4, 2026

Why Pro Sports Team Valuations Will Keep Climbing in 2026

Asset scarcity and increasing media-rights deals underpin soaring valuations.
Batbox

Bowling’s Blueprint Is Powering the New Social Gaming Boom

New venues are fusing sports, entertainment, and good food.
November 27, 2025

Patrick Mahomes Deepens His Adidas Ties, Debuts Golf Gear Line

Mahomes extends Adidas deal and launches his own branded golf apparel line.
Sep 27, 2025; Philadelphia, Pennsylvania, USA; Minnesota Twins pitcher Kody Funderburk (55) and catch
December 17, 2025

Twins’ New Investments Value Club at $1.75 Billion

The Twins have also announced a succession plan.
Sponsored

ESPN Edge Innovation Conference 2025: Inside the Technology Shaping the Future of..

At ESPN Edge Innovation Conference 2025, ESPN showcased how AI, immersive tech, and a rebuilt direct-to-consumer platform are redefining the future of sports media.
TopGolf representatives celebrate their ribbon-cutting ceremony with Bay County residents in Panama City Beach, Fla., June 26, 2025. (
November 18, 2025

Callaway Offloads Topgolf in $1.1 Billion Sale to PE Firm

The deal unwinds Topgolf’s 2020 merger with Callaway.
Louisville’s Miller Moss and several of his teammates stopped by Olympus Gaming Lounge to play EA Sports College Football 26 with fans for a meet and greet. July 11, 2025
September 29, 2025

Saudis, Silver Lake, Jared Kushner Take EA Private in $55B Deal

Electronic Arts makes “Madden,” “EA Sports College Football,” and more.
July 6, 2025

American Celebs Want to Be Sports Owners. Soccer Is Where They Start

As U.S. team prices climb, investors set their sights abroad.
Apr 26, 2025; San Francisco, California, USA; Houston Rockets guard Fred VanVleet (5) before game three of first round for the 2024 NBA Playoffs against the Golden State Warriors at Chase Center.
June 25, 2025

Rockets Get $20 Million in Wiggle Room From New VanVleet Deal

VanVleet first signed with the Rockets in 2023.