Thursday, April 16, 2026

Kentucky Derby Sets Ratings, Betting Records Despite Attendance Dip

The Kentucky Derby set yet another record for betting handle, despite a noticeable dip in attendance for Saturday’s race. The crowd of 147,406 at Churchill Downs was down almost 6% from 2024.

The Courier-Journal

The Kentucky Derby drew its best TV audience since 1989, as 17.7 million viewers tuned into Saturday’s race on NBC and Peacock. That’s up 6% from last year’s audience of 16.7 million.

Viewership peaked at 21.8 million viewers just after 7 p.m. ET, when Sovereignty, who entered Saturday with the second-best odds of winning (5–1), narrowly defeated Kentucky Derby favorite Journalism (3–1). That’s up 8% from the peak audience of 20.1 million in 2024. Larry Collmus called his record-breaking 15th consecutive Kentucky Derby for NBC on Saturday.

Sovereignty earned the $3.1 million first-place prize for owner Godolphin, the thoroughbred horse racing and breeding operation of the Maktoum family, who are the rulers of Dubai. Typically, jockeys and trainers are each paid out 10% of the winnings.

Place Your Bets

The Kentucky Derby set yet another record for betting handle, despite a noticeable dip in attendance. The crowd of 147,406 at Churchill Downs was down almost 6% from 156,710 last year, which was the largest attendance number at the Kentucky Derby since 2018. Rainy weather over the weekend created damp and cold conditions in Louisville, including an especially muddy racetrack and infield, which is where some of the most affordable tickets allow access.

But that didn’t stop bettors at the track and home from getting in on the action. 

Churchill Downs announced that wagering from all sources on the entire day of races at the Kentucky Derby totaled $349 million, breaking the previous record of $320.5 million set in 2024. When the entire week of races is factored in, that rises to $473.9 million, also a record.

Betting on the Kentucky Derby itself totaled a record $234.4 million, besting last year’s sum of $210.7 million.

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Grand Slam Track’s Contentious Bankruptcy Is Over. Now What?

With bankruptcy over, Grand Slam is cleared to try a comeback.
LIV Golf livestream

LIV Golf Loses Mexico Live Stream for Nearly Three Hours

The league’s broadcast feeds were down for more than an hour.

LIV Golf’s Future: Three Big Questions If Saudi Funding Dries Up

LIV players could be seeking a return to the PGA Tour.
Apr 15, 2026; Inglewood, California, USA; Golden State Warriors guard Stephen Curry (30) drives past Los Angeles Clippers guard Kris Dunn (8) and guard Darius Garland (10) in the second half during the play-in rounds of the 2026 NBA Playoffs at Intuit Dome.
exclusive

NBA Is in Talks With Kalshi and Polymarket

Discussions ramped up after the CFTC began engaging with leagues, sources say.

Featured Today

blake griffin

Inside Blake Griffin’s Rookie Season at Prime Video

The six-time All-Star was initially hesitant to enter the media space.
Matthew Schaefer/Front Office Sports
April 10, 2026

Matthew Schaefer Has the Hockey World in His Thrall

The teenage Islanders defenseman cannon-balled into the NHL.
April 9, 2026

College Athletes Are Ignoring NCAA Gambling Bans

“We were going to bet regardless,” says one former D-I athlete.
April 8, 2026

Why Did FIFA Do a Deal With an Obscure Prediction Market?

The product is scheduled to launch on Thursday.
A smartphone showing the Netflix logo is held in front of a television displaying the Netflix home screen with Top 10 content rows in Paris, Ile de France, France, February 28, 2026. The scene illustrates video on demand streaming and second screen viewing on connected devices.

Netflix: There’s ‘Opportunity to Expand the Relationship’ With NFL

The streaming giant touts big results from its live sports content.
Apr 25, 2024; Avondale, Louisiana, USA; Kevin Kisner reacts to his shot from the 14th tee during the first round of the Zurich Classic of New Orleans golf tournament. Mandatory Credit: Stephen Lew-USA TODAY Sports
April 16, 2026

NBC’s Kevin Kisner Apologizes for Torching CBS Masters Coverage

Kisner admitted he “crossed the line” with his now-viral rant.
Apr 13, 2026; New York, NY, USA; Azzi Fudd poses for a photo on the orange carpet before the 2026 WNBA Draft at The Shed at Hudson Yards. Mandatory Credit: Brad Penner-Imagn Images
April 16, 2026

Wings Shut Down Question to Azzi Fudd About Paige Bueckers Relationship

The Wings selected Fudd first overall earlier this week.
Sponsored

From Gold Medalist to Business Founder

Allyson Felix on investing in women’s sports and what comes next for track & LA28.
The Miz Stephen A. Smith WWE
April 16, 2026

ESPN Going All Out for WWE WrestleMania in Las Vegas

There has been plenty of crossover between ESPN and WWE this week.
[US, Mexico & Canada customers only] Sep 5, 2025; Sao Paulo, BRAZIL; Los Angeles Chargers wide receiver Keenan Allen (13) runs against Kansas City Chiefs cornerback Trent McDuffie (22) in the second half during a NFL game at Corinthians Arena. Mandatory Credit: Jean Carniel/Reuters via Imagn Images
exclusive
April 16, 2026

NFL, YouTube in Advanced Talks for 5-Game Package

The deal has yet to be finalized.
Mar 28, 2026; Milwaukee, Wisconsin, USA; San Antonio Spurs forward Victor Wembanyama (1) during the game against the Milwaukee Bucks at Fiserv Forum. Mandatory Credit: Jeff Hanisch-Imagn Images
April 15, 2026

NBA Viewership Up 16% in Year 1 of New Media Deal

The league faced heavy scrutiny last year for its declining ratings.
Feb 7, 2022; Westlake Village, CA, USA; ESPN reporter Dianna Russini at Los Angeles Rams Super Bowl LVI Opening Night at Oaks Christian High School. Mandatory Credit: Kirby Lee-USA TODAY Sports
April 15, 2026

What’s Next for Dianna Russini? Sports Media Insiders Debate Her Future

Russini has made it clear she plans to continue her career.