Wednesday, July 22, 2026

Juan Soto Leads MLB’s Offseason Frenzy, Chasing $600M Deal

Action is heating up in baseball’s offseason player market, with big moves expected to quickly follow the Thanksgiving holiday. 

Juan Soto
Jayne Kamin-Oncea-Imagn Images

Major League Baseball’s hot stove period of offseason player signings, which has suffered through a more languid pace in recent years, is already beginning to take on a different cadence this year.

Free-agent outfielder Juan Soto, by far the biggest prize on the market, has already received five offers, according to multiple reports. He remains poised to sign a deal for more than $600 million, representing at least the second-largest player contract in U.S. sports history, and perhaps the largest in present-day value depending on the amount of deferrals involved. 

Those initially interested teams are believed to be the Blue Jays, Dodgers, Mets, Red Sox, and Yankees, though it’s possible that the pursuit of Soto will include both additional teams and updated offers from this initial group. It’s also expected Soto will pick a team by mid-December, soon after the completion of baseball’s winter meetings, if not sooner—highlighting a player market that is expected to heat up significantly after Thanksgiving.

On Tuesday, Soto teased the rising expectations around his forthcoming contract with an Instagram Reel promising “the announcement you’ve been waiting for.” The news, however, was a new marketing deal with beverage brand Celsius. 

The struggling Angels, meanwhile, are attempting to reverse an ugly 99-loss season in 2024 that was the worst in franchise history with a flurry of mid-tier signings. In just the last three weeks, the Arte Moreno–owned club has picked up pitchers Yusei Kikuchi and Kyle Hendricks, catcher Travis d’Arnaud, and shortstop Kevin Newman, committing $80 million in the process.

The initial movement, though still a prelude of many bigger moves to come, contrasts with recent offseason markets in which many big names waited until after the start of spring training in February to sign their deals. There is also a further bump to come starting in mid-January when star Japanese pitcher Roki Sasaki is due to hit the international player market

Underlying Trends

There are a series of key factors contributing to the different pacing for this year’s player market. The later moves last year for a series of players, particularly those represented by super-agent Scott Boras, resulted in some notable misfires in on-field performance. 

This year, the historic Soto outlay will both fundamentally reshape the budget for the team that signs him and influence the rest of the player market.

Additionally, the ongoing turbulence of the local sports media landscape—even after the recent resolution of Diamond Sports Group’s bankruptcy—could fuel a monetary crunch among many MLB teams, and in turn, create a tighter market for some mid- and lower-tier free agents. 

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Jays, Leafs Owner to Put Stake in Sports Empire Up for Sale

The dominant Canadian entity continues to make large-scale moves.
Aug 24, 2024; Oakland, California, USA; The major league baseball logo is seen on signage near the player's entrance to the field at Oakland-Alameda County Coliseum before the game between the Oakland Athletics and the Milwaukee Brewers. Mandatory Credit: Robert Edwards-USA TODAY Sports

MLBPA Rejects Owners’ Draft Changes in Latest Labor Proposal

The union seeks to return the draft to its prior June timing.

Red Sox Revival Turns MLB Trade Deadline Upside Down

Boston has risen from the AL’s worst record to a playoff position.
Jul 5, 2026; Chicago, Illinois, USA; Chicago Cubs second baseman Nico Hoerner (2) slides into score against the St. Louis Cardinals during the sixth inning at Wrigley Field.

Pending Labor Talks, MLB Is Set for Earliest Opening Day in 2027

Labor woes cloud the consideration of next year’s slate.
podcast thumbnail mobile
Front Office Sports Today

7/22/26 – World Cup Final Ratings, ESPN Layoffs, LeBron Waits, WFAN to SiriusXM

0:00

Featured Today

Tom's Watch Bar

Sports Bars Are Cashing In From Summer of Soccer

The World Cup has brought a windfall to America’s biggest sports bars.
Jun 16, 2026; East Rutherford, New Jersey, USA; France forward Michael Olise (11) controls the ball against Senegal during a Group I match of the 2026 FIFA World Cup at New York New Jersey Stadium
July 16, 2026

Where World Cup Stars Go to Customize Their Cleats

The world’s best players turn to a Scottish craftsman for perfect cleats.
July 10, 2026

What the World Cup Means to Erling Haaland’s Tiny Hometown

The tournament’s breakout star is from a rural Norwegian town.
July 10, 2026

Why So Many Media Outlets Are Rushing Into Sports

Sports coverage has ballooned in every corner of media.
Pillow Fight Championship
July 8, 2026

How Obscure Sports Get Mainstream TV Deals

For niche sports, getting on TV often matters more than getting paid.

Jonathan Vaughters Defends Late-Night Tour de France Drug Tests 

“Do you want the appearance of clean, or do you want clean and fair?”
kyle rudolph
July 22, 2026

Former Viking Kyle Rudolph: Private Equity ‘Great’ for the NFL

Private equity makes “these assets a little more liquid.”
July 22, 2026

Jake Paul Responds to Critics: ‘I Brought Boxing to Netflix’

Paul believes the Tyson fight’s Netflix audience will never be matched.
Sponsored

Inside the EY 2026 Sports Engagement Index: The Real Map of American Sports Participation

EY’s latest index explores how shifting U.S. fan behaviors are expanding the definition of sports engagement.
July 21, 2026

Caitlin Clark, Sabrina Ionescu Skipping WNBA 3-Point Contest

Only two 2026 WNBA All-Stars are participating.
July 21, 2026

Late-Night Drug Tests Spark Backlash, Intrigue at Tour de France

Riders are pushing back on rare overnight anti-doping tests.
July 20, 2026

Why WNBA Union Won’t Monetize Viral Sophie Cunningham Incident  

Cunningham can still use her own NIL to license the image.