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What to Read
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High Prices for High-Drama College Football Conference Championships
CFB’s new-look conferences—and title game matchups—are having a direct effect on demand for tickets.
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Racing Forward: How SailGP is Redefining High-Performance Sailing and Championing Gender Equality
The most exciting racing on water is making waves by rewriting the narrative of what’s possible for women in high-performance sports.
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How NFL Legends and Military Heroes are Tackling New Careers
Cisco and the NFL are rewriting the playbook for what’s next for retired NFL linebacker Josh Carraway and Air Force veteran Janette Suarez.
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Football’s Thanksgiving Day Ticket Feast
Several NFL and college football games on Thanksgiving and Black Friday are driving some eye-popping purchase prices.
Featured Today
by Ben Dowsett
‘Obvious Weak Point’: Refs Remain an NBA Gambling Concern
A season after Jontay Porter, the biggest risk may not be players.
opinion
December 7, 2024
College Football’s Billionaire Backer Era Begins
Is this the new normal in CFB recruiting?
December 6, 2024
With or Without Messi, Major League Soccer Is Barreling Into the Future
After the Cup final, the league looks to accelerate its growth.
December 2, 2024
FIFA Wants More Matches. Resistance Is Growing Inside the Global Soccer World
Resentment and frustration over expanded schedules is nearing a breaking point.
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Women in Sports are Leveling Up
Three graduates of Ohio University’s Professional Master of Sports Administration shared their sports business success stories on FOS Fundamentals.
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Executive Roundtable: Putting Employees First
Best Employers in Sports, Charlotte Hornets, Miami Dolphins, remote work, diversity, inclusion, COVID-19, leadership, career development
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Webinar: How The PGA TOUR Drives Digital Engagement
The PGA TOUR has always been at the forefront of digital engagement and innovation. In collaboration with its longtime partner, iX.co, the TOUR continues to create news ways to engage with its global fan base.
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How UBS Crafts Impactful Partnerships Across Sports, Arts, and Culture
As UBS continues to expand its impressive array of sports and entertainment partnerships, the company solidifies its position as a leader in wealth management.
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Webinar: The In-Venue Technology That Can Welcome Fans Back
Representatives from Samsung discuss in-stadium tech solutions to keep fans safe and entertained with Front Office Sports.
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How Digital Technology Is Being Leveraged to Create Great In-Venue Experiences in..
An all-star panel joins Front Office Sports for a webinar on creating strong in-venue experiences for fansduring and after the pandemic.
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How Today’s Brands Are Maximizing Sponsorship ROI With Their Own Analytics
Representatives from Dell Technologies, Stanley Black & Decker, GumGum Sports and FOS CEO Adam White discuss sponsorship analysis today.
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OneTeam Partners: Athlete and Brand Amplification for the Cutting Edge Sports Marketer
Reps from OneTeam Partners join this Front Office Sports Webinar to discuss esports, NIL marketing rights, working with NFL players, and more.