Friday, September 18, 2026

Greg Olsen Knew Tom Brady Was Looming at Fox All Along

Greg Olsen is understandably frustrated he’s no longer calling top NFL games for Fox, but the network has not mistreated him.

Nov 19, 2023; Charlotte, North Carolina, USA; Former Panther and now announcer Greg Olsen during pregame warm ups between the Carolina Panthers and the Dallas Cowboys at Bank of America Stadium.
Jim Dedmon-Imagn Images

As Greg Olsen continues to share his restlessness over not being on the top Fox NFL announce team, it bears mentioning that the network did not mistreat him amid his demotion in favor of Tom Brady. 

“In my mind, I’m going to call big-time games again,” Olsen told the Charlotte Observer earlier this week. “I’m going to call Super Bowl games again. I just don’t know the timeline or the venue.” Olsen also spoke to The Athletic recently about how his goal is to return to top games.

The timeline has gotten muddied with the passage of time, but Olsen’s role alongside Kevin Burkhardt on the network’s top team was always understood to be temporary. Fox announced the blockbuster deal with Brady, to begin after he retired from the NFL, before Olsen was promoted to the top spot. To be sure, Olsen excelled in the role, but he knew when he took the job that he would be keeping the seat warm for Brady.

While there’s been ample speculation that Brady will leave the broadcast booth as he assumes the role of minority owner and key decision-maker with the Raiders, Brady has been adamant that he is returning to Fox next year. 

The former NFL tight end said in the interview that he has two years left on his deal, and acknowledged his beef in this situation is not with Fox or Brady. 

“It’s pretty clear that the path, the upward trajectory as far as Fox goes, probably is a non-factor. … I don’t know what the future holds. I enjoy working at Fox,” Olsen said. “Fox has been very good to me. They know. I’ve been very honest with them that I’m not content just calling one o’clock regional games for the rest of my career.”

He compared the situation to luxury travel, where you think you can stay in any hotel until you get a taste of really nice ones.

“To go from calling two years of the top games—a Super Bowl and then last year through the NFC championship,” Olsen said, referring to the 2022 and 2023 seasons. “And now this year, your season just ends in Week 18, and you’re home like everybody is, sitting on the couch watching it.”

There’s also the pay—the New York Post reported that Olsen’s salary was $10 million on the top announcing team, and $3 million on the second team.

The trouble for Olsen is there is no immediate top spot to jump to. Troy Aikman and Kirk Herbstreit are signed for the next two years at ESPN and Amazon Prime Video, respectively, while Tony Romo (CBS) and Cris Collinsworth (NBC) are signed for even longer.

Olsen’s best bet could be if an expanded 18-game regular season leads to the carve-out of a new rights package at a platform like Netflix, YouTube TV, or Warner Bros. Discovery, but that spot wouldn’t land him in the Super Bowl rotation.

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Sep 10, 2026; Melbourne, Victoria, Australia; Los Angeles Rams head coach Sean McVay during practice at Marvel Stadium. Mandatory Credit: Kirby Lee-Imagn Images

McVay’s Australia Gripe Highlights NFL’s Business-Football Divide

The Rams coach is looking to forget the team’s struggles in Australia.
Hot & Social/Mets

Sports Teams Are Playing a New Role: Matchmaker

The latest promotion at the stadium? Love.
Tigers Head Coach Lane Kiffin, LSU Tigers take on the LA Tech Bulldogs. September 12, 2026; Baton Rouge, Louisiana, USA; at Tiger Stadium.

How Lane Kiffin Built College Football’s Most Anticipated Game

Kiffin’s return to Oxford has been nearly 10 months in the making.
Sep 17, 2026; Orchard Park, New York, USA; Buffalo Bills wide receiver Joshua Palmer (5) runs to score a touchdown during the first half against the Detroit Lions at New Highmark Stadium. Mandatory Credit: Gregory Fisher-Imagn Images

Bills Mafia Steals the Show in $2.2B Highmark Stadium Debut

The new stadium easily transcended its league-low seating capacity.
podcast thumbnail mobile
Front Office Sports Today

NFL Ratings Dip, Steve Belichick Resigns, Knicks Ticket Refunds

0:00

Featured Today

Exclusive

Vicious Infighting Is Jeopardizing the Future of Women’s Baseball

The WPBL’s own CEO admits there’s a “power struggle.”
September 17, 2026

Fantasy Football Drafts Are Turning Into Full-Blown Vacations

Leagues are foregoing solo drafts and replacing them with in-person getaways.
Oct 4, 2025; Tempe, AZ, USA; General action during the first period of the game between the Arizona State Sun Devils and the Penn State Nittany Lions at Mullett Arena
September 10, 2026

How Military-Style Workouts in College Sports Get Dangerous

For elite athletes, high-intensity training can be “very appealing.”
September 6, 2026

Is Carolyn Tisch Blodgett the Future Face of Giants Ownership?

Amid changes at top of Giants ownership, eyes are on Tisch Blodgett.
September 4, 2026

Wild Transfer Window Shows How Premier League Towers Over Soccer

Spending in England vastly outstripped the rest of Europe.
Hawkeye and Oregon fans gather for FOX’s Big Noon Kickoff Nov. 8, 2025 in front of the Old Capitol Building on the University of Iowa Campus in Iowa City, Iowa.

College Football’s London Debut Brings Big Opportunity for Fox

Kansas and Arizona State are facing off at Wembley Stadium.
Sep 11, 2026; Melbourne, AUS; San Francisco 49ers quarterback Brock Purdy (13) rushes the ball in the second half against the Los Angeles Rams at Melbourne Cricket Ground. Mandatory Credit: Kirby Lee-Imagn Images
September 17, 2026

NFL Week 1 Ratings Fall 13% Despite New Broadcast Schedule

The league saw a surprisingly sharp drop in viewership.
Brian Windhorst ESPN
September 17, 2026

Brian Windhorst Discusses Global Podcast Tour, LeBron’s Fanatics Deal

Windhorst also discussed the Clippers’ punishment and LeBron’s potential commute.
Sponsored

Drew Weatherford’s Bet on the Youth Sports Economy

Drew Weatherford discusses investing across the youth, college and professional levels.
Mike Tomlin NBC Sports
Opinion
September 17, 2026

Sports Media Winners and Losers From the Start of Football Season

There were plenty of sports media happenings across college and the NFL.
Oct 2, 2025; Inglewood, California, USA; Los Angeles Rams mascot Rampage (center) visits Ryan Fitzpatrick (left) and Andrew Whitworth on the Prime Thursday Night Football set at SoFi Stadium. Mandatory Credit: Kirby Lee-Imagn Images
September 16, 2026

Why Fitzpatrick and Whitworth Won’t Trade Studio for the Booth

The Prime Video analysts also weighed in on the Rams’ Week 1 loss.
Jun 24, 2024; Eugene, OR, USA; NBC Sports broadcaster Mike Tirico during the US Olympic Team Trials at Hayward Field. Mandatory Credit: Kirby Lee-USA TODAY Sports
September 16, 2026

Tirico Addresses Michael Jordan’s NBC Exit, Hopeful He’ll Return

Jordan served as a “special contributor” for NBC last season.
Dec 25, 2025; Kansas City, Missouri, USA; General view of the Amazon Prime Thursday Night Football logo at GEHA Field at Arrowhead Stadium.
September 16, 2026

Amazon’s Bills-Lions Game Shows Established NFL Presence

The streamer will begin the season with the new Highmark Stadium opening.