• Loading stock data...
Monday, January 5, 2026

Game Day Eats by the Numbers

  • 72% of U.S. citizens say they’re unlikely to host or attend a Super Bowl party this year.
  • The average fan is planning to eat more than 4.5 times the recommended daily calorie intake.
Michael Holahan/Augusta Chronicle

Super Bowl Sunday is the second-biggest food consumption day in America, trailing only Thanksgiving.

Seventy percent of football fans are expected to overindulge this Sunday, with the average fan planning to eat more than 4.5 times the recommended daily calorie intake.

For many, most of those calories will go toward wings — 1.42 billion of them will be eaten on game day, a 2% year-over-year increase, according to the National Chicken Council. 

What else will Americans be eating and drinking?

  • 8 million pounds of guacamole 
  • 10 million pounds of ribs 
  • 28 million pounds of potato chips 
  • 51.7 million cases of beer 

Although 72% of U.S. citizens say they’re unlikely to host or attend a Super Bowl party this year, they’re expected to spend more on food and drinks for Sunday’s game than last year’s.

Average spend for 2021 is projected to be $41.50, up from $40 in 2020, according to new data from IRI.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

NFL Playoff Field Is Set With Nearly Half the Field Turned Over

Six of 14 playoff teams were not in last year’s postseason field.

NFL Black Monday Starts Early: Falcons Fire Head Coach and GM

Team owner Arthur Blank said results “have not met our expectations.”

As Ole Miss Advances in CFP, Kiffin Collects Bonuses—and Its Staff

Several assistant coaches are now expected to stay with LSU.
Dec 30, 2025; Los Angeles, California, USA; Los Angeles Lakers guard Luka Doncic (77) reacts after scoring a basket against the Detroit Pistons during the second half at Crypto.com Arena

Why Pro Sports Team Valuations Will Keep Climbing in 2026

Asset scarcity and increasing media-rights deals underpin soaring valuations.

Featured Today

Imagn Images/Front Office Sports

FOS Crystal Ball: Predictions for the Business of Sports in 2026

Here’s what FOS journalists think could be on the horizon.
Heated Rivalry (L to R) - Connor Storrie as Ilya Rozanov and Hudson Williams as Shane Hollander in Episode 104 of Heated Rivalry. Cr. Sabrina Lantos © 2025
December 24, 2025

Hockey Needed Some Virality. Then Came ‘Heated Rivalry’

No one was prepared for the Canadian show’s smash success.
Rob Manfred
exclusive
December 23, 2025

MLB Teams Fear League Will Pick Winners and Losers in Tech

One company under consideration was founded by a top MLB exec’s uncle.
December 23, 2025

What It Takes to Pull Off Florida’s First Outdoor NHL Game

The Rangers will face the Panthers in Miami’s first NHL Winter Classic.
Sponsored

The Hidden Tech Behind Every Touchdown

Nearly two-thirds of NFL stadiums already rely on Cisco networks, and the Super Bowl will showcase the full scale of the partnership.
Sponsored

Teeing Up With T-Mobile: How America’s Best Mobile Network Is Driving Golf..

Fans can now follow their favorite golfers and experience every marquee moment at the Ryder Cup — thanks to innovation from T-Mobile.
Sponsored

TNT Sports and Bleacher Report Head to College

TNT Sports is going all-in on college athletics—bringing fans closer and giving brands a powerful new way to connect.
Sponsored

The CFP Bowl Game Tickets Everyone Wants

The second 12-team College Football Playoff is in full swing and tickets to these games are selling at a premium.
Sponsored

Game the Green: Transforming Fan Experiences at TPC Sawgrass

As fans gather at THE PLAYERS Championship, Comcast Business will be keeping spectators and the PGA TOUR connected like never before.
February 3, 2025

Super Bowl Ticket Prices Crash As Hotel Rooms See Historic Rate Hike

Prices sink by about 30%, due in part to a lodging crunch.
Sponsored

How Sportradar and the NBA Are Shaping the Future of Immersive Fan..

By transforming raw data into tailored, interactive content, Sportradar helps turn the NBA’s enormous fanbase into active participants.
October 8, 2024

NBA GMs Rank Salary-Cap Apron As Rule That Needs to Change Most

Schedule changes finished second with 17% of the vote.