• Loading stock data...
Wednesday, January 14, 2026

Game Day Eats by the Numbers

  • 72% of U.S. citizens say they’re unlikely to host or attend a Super Bowl party this year.
  • The average fan is planning to eat more than 4.5 times the recommended daily calorie intake.
Michael Holahan/Augusta Chronicle

Super Bowl Sunday is the second-biggest food consumption day in America, trailing only Thanksgiving.

Seventy percent of football fans are expected to overindulge this Sunday, with the average fan planning to eat more than 4.5 times the recommended daily calorie intake.

For many, most of those calories will go toward wings — 1.42 billion of them will be eaten on game day, a 2% year-over-year increase, according to the National Chicken Council. 

What else will Americans be eating and drinking?

  • 8 million pounds of guacamole 
  • 10 million pounds of ribs 
  • 28 million pounds of potato chips 
  • 51.7 million cases of beer 

Although 72% of U.S. citizens say they’re unlikely to host or attend a Super Bowl party this year, they’re expected to spend more on food and drinks for Sunday’s game than last year’s.

Average spend for 2021 is projected to be $41.50, up from $40 in 2020, according to new data from IRI.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

CFP Semifinal Ratings Slide As Blueblood Programs Exit Early

The lack of college football bluebloods left in the field takes its toll.
49ers

NFL Wild-Card Games Draw Massive Viewership

The bullish viewership includes another league streaming record.

Get Ready for the Mike Tomlin TV Sweepstakes

“Every network will offer him a job,” one source predicts.
Dec 14, 2025; Inglewood, California, USA; Fox broadcaster Tom Brady is seen prior to the game between the Detroit Lions and the Los Angeles Rams at SoFi Stadium.
opinion

Tom Brady’s Wild-Card Clinic Showed He’s Made the Jump

Brady has been more willing to criticize the play of QBs like Jalen Hurts.

Featured Today

Black Rabbit

The Netflix Star Who Makes Sure NBA Players Have Clean Towels

How a Nets staffer landed a breakout role on “Black Rabbit.”
January 9, 2026

NHL Ditched Its Dress Code. Hockey’s Fashion Era Arrived Quickly

With no dress code, impeccably dressed players are seeing big-money deals.
January 6, 2026

Hockey in Florida Was Once a Risk. Now It’s Thriving

The state of Florida has become a traditional—and highly lucrative—market.
Dec 30, 2025; Los Angeles, California, USA; Los Angeles Lakers guard Luka Doncic (77) reacts after scoring a basket against the Detroit Pistons during the second half at Crypto.com Arena
January 4, 2026

Why Pro Sports Team Valuations Will Keep Climbing in 2026

Asset scarcity and increasing media-rights deals underpin soaring valuations.
Sponsored

The Hidden Tech Behind Every Touchdown

Nearly two-thirds of NFL stadiums already rely on Cisco networks, and the Super Bowl will showcase the full scale of the partnership.
Sponsored

Teeing Up With T-Mobile: How America’s Best Mobile Network Is Driving Golf..

Fans can now follow their favorite golfers and experience every marquee moment at the Ryder Cup — thanks to innovation from T-Mobile.
Sponsored

TNT Sports and Bleacher Report Head to College

TNT Sports is going all-in on college athletics—bringing fans closer and giving brands a powerful new way to connect.
Sponsored

ESPN Edge Innovation Conference 2025: Inside the Technology Shaping the Future of..

At ESPN Edge Innovation Conference 2025, ESPN showcased how AI, immersive tech, and a rebuilt direct-to-consumer platform are redefining the future of sports media.
Sponsored

Game the Green: Transforming Fan Experiences at TPC Sawgrass

As fans gather at THE PLAYERS Championship, Comcast Business will be keeping spectators and the PGA TOUR connected like never before.
February 3, 2025

Super Bowl Ticket Prices Crash As Hotel Rooms See Historic Rate Hike

Prices sink by about 30%, due in part to a lodging crunch.
Sponsored

How Sportradar and the NBA Are Shaping the Future of Immersive Fan..

By transforming raw data into tailored, interactive content, Sportradar helps turn the NBA’s enormous fanbase into active participants.
October 8, 2024

NBA GMs Rank Salary-Cap Apron As Rule That Needs to Change Most

Schedule changes finished second with 17% of the vote.