Tuesday, July 14, 2026

FuboTV Pivots To News And Entertainment Amid Live Sports Dearth

  • OTT Cable provider to rely on news and entertainment programming during long sports drought.
  • The company may also receive rebates from TV networks over canceled sporting events.
Credit: Winslow Townson-USA TODAY Sports

What a difference one week has made for FuboTV.

As recently as March 9, the multi-channel OTT streaming service was live streaming games from across the NBA, NHL, and several soccer leagues from around the world.

That is until sports leagues across the globe began to cease play due to the Coronavirus last week.

By Saturday, FuboTV’s live sports offerings were all but down to Liga MX – Mexico’s top-flight soccer competition. A league fixture between C.D. Guadalajara and Monterrey Rayados was streamed on Univision-owned TUDN on FuboTV that night. Liga MX later suspended operations indefinitely the following day.

“We don’t know how long these suspensions are for,” David Gandler, CEO of FuboTV, said. “And remember – some countries are further ahead on the Coronavirus curve. But again, we don’t know where we are in Spain with LaLiga Santander or other leagues. So it’s just wait and see at the moment.”

FuboTV says subscribers have not decreased in the past week due to Coronavirus. In fact, viewership of news programming has grown sharply as more consumers stay home seeking updates, according to the company.

While the Turkish Süper Lig remains available to fans on FuboTV via Bein Sports, the company is banking on news and entertainment programming – in the form of late-night talk shows and reality TV – to see it through the Coronavirus pandemic. The company also has a library of 20,000 videos on-demand assets spanning multiple genres, as well as more than 100 different non-sports channels.

“Obviously, we’ll reduce marketing spend just given the lack of new content on the sports and entertainment side, as I think even Hollywood has gone on hiatus at this point,” Gandler said. “Coronavirus has affected all of society and every genre. So it’s something we all have to be patient with and, eventually, it will pass.”

READ MORE: Live Blog: Impact of Coronavirus on U.S. Sports

FuboTV hasn’t begun seeking rebates or future credits from distribution fees paid to network partners over unforeseen sports league cancellations. The company has also not heard of any discounts that will be provided to date, according to Gandler.

“I think, first of all, the channels have to figure out what they want to do with the leagues or primary stakeholders,” he said. “We’ll obviously have those conversations.”

Any savings earned by FuboTV are also expected to be passed down to the consumer.

“If anything does come down to our level, we’d be happy to share that with our customers.”

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Gavel

Key Figure in Basketball Gambling Scandals to Plead Guilty in Poker Case

Shane Hennen is a defendant in three gambling-related scandals.

NBA Execs Split on Where LeBron James Will End Up

James will play a record 24th NBA season. 
February 20, 2022; Cleveland, Ohio, USA; NBA great George Gervin is honored for being selected to the NBA 75th Anniversary Team during halftime in the 2022 NBA All-Star Game at Rocket Mortgage FieldHouse.
First at FOS

George Gervin Also Loses Initial Attempt to Trademark Iceman

“There are a lot of Icemens,” IP attorney Josh Gerben tells FOS.
podcast thumbnail mobile
Front Office Sports Today

7/14/26 – World Cup Semis, Michigan AD Probe, FanDuel VIP Scandal

0:00

Featured Today

What the World Cup Means to Erling Haaland’s Tiny Hometown

The tournament’s breakout star is from a rural Norwegian town.
July 10, 2026

Why So Many Media Outlets Are Rushing Into Sports

Sports coverage has ballooned in every corner of media.
Pillow Fight Championship
July 8, 2026

How Obscure Sports Get Mainstream TV Deals

For niche sports, getting on TV often matters more than getting paid.
ATLANTA, GA - September 05: Georgia Lottery fireworks after the game against the Seattle Mariners at Truist Park on Friday, September 5, 2025 in Atlanta, Georgia.
July 2, 2026

Inside the Spectacle and Science of MLB Fireworks

Postgame fireworks are lighting up baseball for America250.
Kansas City Chiefs
July 1, 2026

NFL Teams Push to Turn Futbol Fans Into Football Devotees

NFL teams are courting international soccer fans during their World Cup visits.
PHILADELPHIA, PENNSYLVANIA- JULY 13: during the Home Run Derby at Citizens Bank Park on July 13, 2026 in Philadelphia, Pennsylvania. (Photo by Heather Barry / Netflix)
Opinion

Netflix Bounces Back With Home Run Derby Debut

After its panned coverage of Opening Night, Netflix focused on the field.
Apr 16, 2026; Fort Worth, TX, USA; A view of the ESPN logo before the semifinals for the 2026 NCAA Women’s Gymnastics National Championships at Dickies Arena. Mandatory Credit: Jerome Miron-Imagn Images
July 13, 2026

ESPN Blames Human for Headline Error in AI Article

ESPN has been using AI to write certain game recaps since 2024.
John Smoltz acknowledges the crowd during the introduction of returning inductees at the National Baseball Hall of Fame's 2024 induction ceremony Sunday, July 21, 2024, at the Clark Sports Center in Cooperstown, New York.
July 14, 2026

John Smoltz: MLB All-Star Game Is ‘Absolutely’ Still the Best

The Hall of Fame pitcher will call the Midsummer Classic for Fox.
Sponsored

Clase Azul Tequila Founder’s Soccer Ownership

Arturo Lomeli talks about managing a tequila brand and two soccer clubs.
July 13, 2026

12 States Sue to Block Paramount’s $110B WBD Deal

The plaintiff states point to widespread prospective harms.
Feb 5, 2025; New Orleans, LA, USA; The ESPN logo at the Super Bowl LIX media center at the Ernest N. Morial Convention Center. Mandatory Credit: Kirby Lee-Imagn Images
Exclusive
July 13, 2026

ESPN Ending Syndicated Version of ‘Good Morning Football’

‘GMFB: Overtime’ first launched in 2024.
June 25, 2026; Inglewood, California, U.S.; Christian Pulisic of the U.S. during the warm up before the match. Mandatory Credit: Kiyoshi Mio-Imagn Images
July 13, 2026

Christian Pulisic World Cup Fiasco a Cautionary Tale for Marketers

Commercials featuring Pulisic have been a reminder of his World Cup showing.
July 12, 2026

Netflix Revamps MLB Home Run Derby

The streaming giant will have arguably its biggest baseball presence to date.