Friday, June 19, 2026

Flying Car Racing Series Approaches Liftoff

  • Flying car producer Alauda is seeking to advance the technology and acceptance in the vehicles through its Airspeeder racing series.
  • The first races are slated for later this year.
Airspeeder/Design: Alex Brooks

Later this year, a new sport will take flight using four propellers and an electric engine.

Think of it as the Formula 1 of the skies. 

Flying car producer Alauda is launching the Airspeeder racing series after announcing a successful test flight earlier this month. It will host a race with remotely piloted vehicles in 2021, with crewed races planned for 2022.

The races will happen on electronically created tracks at heights of up to 131 feet and speeds of 124 miles per hour. 

“This is a sport born in the streaming era, and beauty is a requirement in everything we do,” said Alauda and Airspeeder founder Matthew Pearson.

What looks like a video game come to life may grow into a massive new industry: Morgan Stanley estimates that the flying car market could reach $1.5 trillion by 2040, more than half the current global automobile market of $2.7 trillion.

Airspeeder announced a partnership with watchmaker IWC earlier this month. It also partners with shipping company DHL — which has sponsored drone racing competitions — and technology company Acronis.

Pearson hopes to use the competition to promote the acceptance and technological underpinnings of the flying car industry.

“Flying cars are an essential part of the future we have been promised for so long,” he said.

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

U.S. Adds Another World Cup Win With 2–0 Victory Over Australia

The U.S. beat Australia without injured star Christian Pulisic.
Women’s National Football Conference

Women’s Football Is Ready for Its Tom Brady Moment

The league hit an inflection point in its just-completed seventh season.

UFC’s Freedom 250 Draws 17 Million Viewers

The event was available exclusively on Paramount+. 
Kalshi's logo is displayed on a smartphone placed on a reflective surface onto which a betting curve is projected in Creteil, France, on March 9, 2026, during a major scandal and a $54 million lawsuit concerning bets related to recent strikes in Iran. (Photo by Samuel Boivin/NurPhoto)NO USE FRANCE

Kalshi’s Tarek Mansour Talks Giannis, Don Jr., Supreme Court

The Kalshi cofounder discussed critics, CFTC rulemaking, and more.
podcast thumbnail mobile
Front Office Sports Today

A Conversation With WNBA Expansion Team Portland Fire’s GM Vanja Černivec

0:00

Featured Today

Why U.S. Open Host Sites Are on a 25-Year Plan

The U.S. Open has already picked out 22 future sites through 2051.
Wisconsin Badgers forward Laila Edwards, left, and defender Caroline Harvey celebrate after Edwards scored against the Minnesota Gophers in the first period in a game Saturday, February 8, 2025, at LaBahn Arena in Madison, Wisconsin.
June 15, 2026

Two Rookies Are Rewriting Women’s Hockey Stardom

Their platforms are a mutual boon for the PWHL and its players.
Ai sports slop
June 5, 2026

How Sports Became Ground Zero for AI Slop

The category is the perfect breeding ground for AI content churn.
FILE PHOTO: Soccer Football - FIFA World Cup - UEFA Qualifiers - Group A - Germany v Luxembourg - Rhein-Neckar-Arena, Sinsheim, Germany - October 10, 2025 Germany coach Julian Nagelsmann
June 4, 2026

‘Weird Corners of the World’: How to Find a World Cup Coach

National associations look for a winning record—and also hope for serendipity.
June 3, 2026

The Elite High Schools Hosting World Cup Teams

Spain, Morocco, Croatia, and Switzerland chose schools as their tournament base camps.
Sponsored

The Hidden Tech Behind Every Touchdown

Nearly two-thirds of NFL stadiums already rely on Cisco networks, and the Super Bowl will showcase the full scale of the partnership.
September 8, 2024

Guardian Caps Make NFL Debut

Multiple NFL players wore Guardian Caps over their helmets Sunday.
September 13, 2024

UFC’s Vegas Sphere Fight Should Set Records

The MMA fight has big aspirations and a budget to match.
Sponsored

Midge Purce Sounds Off on the Trinity Rodman Rule

Midge Purce discusses the Rodman Rule and the future of NWSL.
August 13, 2024

Duael’s Racing Brackets Are Yet Another Stab at Saving Track

Duael will debut in March 2025 with the inaugural Duael 100.
August 11, 2024

Guardian Caps Have Arrived in the NFL

Colts star Jonathan Taylor strapped one on for Sunday’s preseason game.
August 5, 2024

How Omega Determined Noah Lyles Won Gold

Omega touches every corner of the Olympics.
The Adidas ball has changed over the years.
July 25, 2023

The Most Advanced Tech at the Women’s World Cup Might Surprise You

This year’s OCEAUNZ introduces connected ball technology to the women’s game.