About The Event
In today’s modern media age, consumers demand content 24/7. Sports fans want — and expect — engaging content from their favorite teams, leagues, brands and players across platforms all year long.
Join Front Office Sports on April 11 at 1 p.m. ET for an inside look at how teams, leagues, conferences and broadcasters utilize technology to create compelling content that attracts new viewers, reaches younger audiences and increases fan engagement.
Agenda
Session 1 | 1:05 - 1:35 PM
Attracting & Engaging Modern Sports Fans
Marc Ciampa
VP, Content
New Jersey Devils
David Eisenberg
VP, Marketing
San Francisco 49ers
Anthony Oliva
Content Technology Lead
NBA
Session 2 | 1:35 - 2:05 PM
Changing Viewership Habits
Shawn Rubin
Senior Director
Playmaker Agency & Content Studio at Warner Bros. Discovery Sports
Ashwin Limaye
Chief Product Officer
Magnifi
Session 3 | 2:05 - 2:30 PM
Amplifying College Sports Content
Carl Hairston
Director, Brand Marketing
Atlantic Coast Conference
Eric Todoroff
Associate Director, Marketing
University of Miami