Future of Sports: NIL

March 28, 2023
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About The Event

The NIL industry has exploded in the nearly two years since the NCAA’s landmark decision to allow college athletes to profit off of their name, image, and likeness (NIL). 

Since then, brands have partnered with athletes, universities are building out infrastructure and educational programs and new trends have emerged.

On Tuesday, March 28, Front Office Sports takes an inside look on what’s next for college sports, athletes and brands.

Agenda

Session 1 | 1:35 - 2:00 PM

Brands Breaking Barriers in NIL

Bob Lynch
Founder & CEO
SponsorUnited
Justin Toman
Head of Sports Marketing
PepsiCo
Session 2 | 2:00 - 2:30 PM

The Rise of NIL Collectives

Kathleen Knight
President & CEO
ICON Collective, University of Illinois
Alexis Henderson Barlow
COO
Student Athlete NIL
Sadie Baker
Assistant Director of NIL
University of Colorado Boulder
Session 3 | 2:30 - 3:00 PM

NIL Toolkit for Brands and Athletes

Dave Meluni
Assistant Teaching Professor
Syracuse University of Sport Management

Speakers

Bob Lynch
Founder & CEO
SponsorUnited
Justin Toman
Head of Sports Marketing
PepsiCo
Alexis Henderson Barlow
COO
Student Athlete NIL
Sadie Baker
Assistant Director of NIL
University of Colorado Boulder
Kathleen Knight
President & CEO
ICON Collective, University of Illinois
Dave Meluni
Assistant Teaching Professor
Syracuse University of Sport Management

Watch Now