• Loading stock data...
Saturday, July 20, 2024
Join us this September for Tuned In Request to Attend

ESPN Says It Will Still Dominate CFB Coverage Without the Big Ten

  • The network expects to have 64% of 18-49 viewership in 2024 with its new SEC package.
  • ESPN will also go after the Big 12, Pac-12, and CFP renewal, a source told FOS.
Brett Davis-USA TODAY Sports

ESPN could still dominate a large share of total college football viewership despite losing rights to the Big Ten. 

When ESPN’s new contract with the SEC starts in 2024, it projects that it will garner 63% of all college football viewership minutes for people between the ages of 18-49, the network calculated

That’s only a 1% drop from the network’s 2021-22 numbers. 

Last week, the Big Ten announced it had signed the most lucrative media rights package in the history of college sports. But the deal, worth more than $7 billion over seven years, conspicuously did not include ESPN. The two have severed ties after a four-decade relationship. 

ESPN plans to go after college football beyond its SEC deal, however. 

A source previously told Front Office Sports that the network is interested in the next iteration of contracts with the Big 12 and Pac-12. It plans to also try to re-up rights to the College Football Playoff.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

The Road to the Return of ‘EA Sports College Football’

This summer, the biggest development in college sports is virtual.
Jan 4, 2006; Pasadena, CA, USA: FILE PHOTO; Southern California Trojans running back Reggie Bush (5) in action against the Texas Longhorns during the 2006 Rose Bowl at the Rose Bowl. The Longhorns defeated the Trojans 41-38. Mandatory Credit: Richard Mackson-USA TODAY Network

The Most Watched College Football Games in U.S. TV History

The most-watched college football game in U.S. TV history is the 2006 Rose Bowl with 35.6 million viewers.
podcast thumbnail mobile
Front Office Sports Today

‘EA Sports College Football 25’: It’s More Than a Game

0:00

Featured Today

Jan 7, 2024; Nashville, Tennessee, USA; Jacksonville Jaguars wide receiver Calvin Ridley (0) reacts after scoring a touchdown against the Tennessee Titans during the first half at Nissan Stadium.
July 14, 2024

Without Hard-Line Bans, Pro Athletes and Personnel Will Keep Betting on Sports

Penalties often aren’t stringent or consistent enough to deter banned behavior.
Oct 2, 2021; Miami Gardens, FL, USA; NFL commissioner Roger Goddell speaks during the Don Shula Celebration of Life at Hard Rock Stadium.
July 13, 2024

The NFL Is Confident It Can Overturn the Sunday Ticket Verdict

The league may have good reason to believe it can win.
July 8, 2024

NFLPA Report Cards Have Become the ‘Talk of the Locker Room’ Across..

NFLPA report cards have become the ‘talk of the locker room.’

WBD at a Crossroads: NBA Rights Decision Could Determine Its Future

Financial analysts argue for a large-scale overhaul of the TNT Sports parent company.
July 18, 2024

Just Days to Go: NBA Media-Rights Ball Officially in TNT’s Court

TNT officially has the NBA media deals on its desk.
July 18, 2024

WNBA Appears Set to Extend Season to 44 Games in 2025

The Chicago Sky told season-ticket holders they ‘expect approval’ for change.
Sponsored

TopSpin 2K25 Brings the Legends of Tennis to Your Living Room

2K sports is reviving a classic with TopSpin 2K25.
July 18, 2024

NBA’s New Money Has Josh Hart Ready to ‘Play Until My Knees Fall Off’

Hart and Jalen Brunson recently appeared on ‘Front Office Sports Today.’
July 17, 2024

What the WNBA’s Windfall Could Mean for Player Salaries

The WNBA could hit its first million-dollar annual salary as soon as 2026.
July 17, 2024

A ‘Seismic Shift’ for Women’s Sports: WNBA Lands $2.2 Billion Rights Deal

ESPN, Amazon, and NBC will pay the WNBA $200 million annually.
July 17, 2024

WNBA Strikes It Rich With $2 Billion In Media-Rights Deals

The WNBA’s boom came at a perfect time.