Sunday, September 20, 2026
  • -
    days
  • -
    hours
  • -
    minutes
  • -
    seconds

EA Sports Puts a Price on College Football Game Appearance: $600 and Some Swag

  • The highly anticipated NIL terms have finally dropped.
  • Players will get a payout without royalties, a free copy of the video game, and the chance for more NIL deals.
EA Sports
Syndication: Asbury Park Press

College football players can begin to opt in to EA Sports College Football 25 starting Thursday, the gaming company announced. The video game is slated to be available this summer.

Front Office Sports confirmed the terms of the deal: College football players can opt in to the deal—if they’re chosen by EA, they’ll get $600, a free version of the game, and the chance to make more money from other EA Sports name, image, and likeness deals. They will not receive outside royalties, however.

The game will include up to 85 football players per school, and athletes from other sports will also be able to get paid for promotional work, ESPN reported. The video game is slated to drop this summer.

The game would keep players for their whole career (including transferring, as long as they stay on a roster) and get paid annually, unless they choose to opt out, per ESPN.

The announcement comes after nearly a decade without college sports video games. The 2014 lawsuit brought by former UCLA basketball player Ed O’Bannon challenging EA’s use of his NIL without compensation in its college basketball video game helped spark the NIL movement. In some ways, EA is the most high-profile product in the new NIL era because it was the center of what led to NIL in the first place.

These deals are typically negotiated with a union rather than individual players, creating a tumultuous process for EA. An NIL group licensing company filed a lawsuit against EA over that issue in June, claiming EA was going around its agreements with schools to work with athletes directly, before dropping it in December. OneTeam Partners negotiated the deal on behalf of athletes in this case.

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

podcast thumbnail mobile
Front Office Sports Today

NFL Ratings Dip, Steve Belichick Resigns, Knicks Ticket Refunds

0:00

Featured Today

Hot & Social/Mets

Sports Teams Are Playing a New Role: Matchmaker

The latest promotion at the stadium? Love.
Exclusive
September 18, 2026

Vicious Infighting Is Jeopardizing the Future of Women’s Baseball

The WPBL’s own CEO admits there’s a “power struggle.”
September 17, 2026

Fantasy Football Drafts Are Turning Into Full-Blown Vacations

Leagues are forgoing solo drafts and replacing them with in-person getaways.
Oct 4, 2025; Tempe, AZ, USA; General action during the first period of the game between the Arizona State Sun Devils and the Penn State Nittany Lions at Mullett Arena
September 10, 2026

How Military-Style Workouts in College Sports Get Dangerous

For elite athletes, high-intensity training can be “very appealing.”
September 6, 2026

Is Carolyn Tisch Blodgett the Future Face of Giants Ownership?

Amid changes at top of Giants ownership, eyes are on Tisch Blodgett.
Tigers Head Coach Lane Kiffin, LSU Tigers take on the LA Tech Bulldogs. September 12, 2026; Baton Rouge, Louisiana, USA; at Tiger Stadium.
September 19, 2026

How Lane Kiffin Built College Football’s Most Anticipated Game

Kiffin’s return to Oxford has been nearly 10 months in the making.
September 19, 2026

College Students Have Won $2.2M in Pat McAfee Kicking Contest

Students took home $2.7 million in 2025.
Sponsored

Drew Weatherford’s Bet on the Youth Sports Economy

Drew Weatherford discusses investing across the youth, college and professional levels.
Speaker of the House of Representatives Mike Johnson (R-LA) talks with reporters as he arrives prior to the vote in the House of Representatives on its version of the fiscal 2027 National Defense Authorization Act, or NDAA, on Capitol Hill in Washington, D.C., U.S., July 22, 2026.
September 18, 2026

College Sports Bill Faces Uphill Battle in the House

“The stars have to align in the House for the bill to pass.”
Florida State Seminoles head coach Mike Norvell watches the replay. The Florida State Seminoles defeated the New Mexico State Aggies 34-17 at Doak Campbell Stadium on Saturday, Aug. 29, 2026.
September 18, 2026

Norvell’s $48M Buyout Comes Into Focus As FSU Faces Alabama

Florida State fired its AD earlier this week.
Hawkeye and Oregon fans gather for FOX’s Big Noon Kickoff Nov. 8, 2025 in front of the Old Capitol Building on the University of Iowa Campus in Iowa City, Iowa.
September 17, 2026

College Football’s London Debut Brings Big Opportunity for Fox

Kansas and Arizona State are facing off at Wembley Stadium.
Landry Kiffin/Fifth Year
September 17, 2026

Lane Kiffin’s Daughter Seizes CFB Spotlight With Clothing Venture

“Having a family involved in college sports helps from a marketing perspective.”