• Loading stock data...
Friday, April 26, 2024
  • -
    days
  • -
    hours
  • -
    minutes
  • -
    seconds

DFL Seeking Up to $3.25B for Bundesliga TV Rights

  • The DFL has created a framework for a stake sale in its television rights.
  • The league is reportedly looking to generate around $2.7 billion to $3.25 billion from the sale.
A Bundesliga camera operator during a match
DFL/Bundesliga

The DFL has created a framework for a stake sale in its television rights — and, according to multiple reports, is looking to generate around $2.7 billion to $3.25 billion.

The governing body of Bundesliga and 2. Bundesliga reportedly wants to offload a 12-15% stake in a new licensing company that will sell domestic and international broadcasting rights over a set time of 25-30 years. 

  • Investors will have no influence on the clubs or league schedule.
  • The DFL issued a press release stating that the top two divisions need investment to guarantee growth and development.
  • The Bundesliga currently earns around $1.2 billion annually from national rights — significantly lower than the $1.9 billion the English Premier League earns.

The framework would still allow the DFL to follow the so-called 50+1 rule, which requires parent clubs to own at least 50% plus one additional share of the football company. 

The plan is set to be presented to the DFL board this week and will be voted on by members of the 36 Bundesliga and 2. Bundesliga clubs once approved.

Sixth Stake

Sixth Street is set to become a sixth potential bidder, according to the Financial Times, which also reported that Bundesliga is looking to sell a 25% stake in the new venture for around $4.8 billion, valuing the rights at roughly $19.3 billion.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Salt Lake City’s Rising Status: New NHL Team, Olympics Likely Next

A formal visit by former Coyotes players and coaches draws a capacity Delta Center crowd.

NFL Draft Offers Detroit a Chance to Inspire Hope for City and Team

More than 300,000 people are expected to descend on the city for the major NFL event.

It’s Not the Super Bowl, but Hosting the NFL Draft Is the Next Best Thing

Cities that won’t ever host the Big Game can still win big with the league’s other annual traveling road show.

The NBA’s Media Rights Renewal Talks: Here’s What We Know

ESPN and TNT have the right to match outside bids in the NBA’s ongoing national rights negotiations.
podcast thumbnail mobile
Front Office Sports Today

NHL on Offense as Playoffs Heat Up

0:00
0:00

Featured Today

Everything You Need To Know About the Legal Attempts To Kill the ACC

Four lawsuits involving the conference, Clemson, and FSU could determine the future.
April 20, 2024

A Bare-Knuckle Fighter Won His Pro Debut. The Far Right Scored a Marketing Win

With Proud Boys sponsoring him, experts say extremist groups will use his success to elevate their ideologies and recruit new believers.
April 7, 2024

Women’s Basketball Finally Has a TV Deal to Match the Excitement. Now What?

A lucrative new media-rights contract could rectify problems of the past, but the future of March Madness media rights is anyone’s guess.
Mar 16, 2024; Washington, D.C., USA; North Carolina State Wolfpack forward DJ Burns Jr. (30) cuts the net after defeating the North Carolina Tar Heels for the ACC Conference Championship at Capital One Arena.
April 6, 2024

How Two College Seniors Helped DJ Burns Cash In on a Final Four Run

Two college seniors are facilitating deals for NC State’s big man.

Careers

Powered By

Careers in Sports

Looking for a new job? Check out these featured listings and search for openings all over the world.
Live Nation
Multiple - USA Careers
Adidas
Multiple - USA Careers
FanDuel
Multiple - USA Careers

Peacock’s Subscriber Surge Driven by Sports: NFL Streaming Plays Key Role

Peacock sees a nearly 10% bump in subscribers in the quarter, including an exclusive NFL playoff game.
April 25, 2024

Shaq Took a Ton of Money Off Charles Barkley

O’Neal correctly predicted Miami’s margin of victory before tip-off.
April 25, 2024

Can Nick Saban and Bill Belichick Light Up the NFL Draft?

‘They’re not the warmest, fuzziest guys,’ but they could be breakout TV stars.
Sponsored

Rapid Returns: How Technology Is Getting You Back to Your Seat

How Oracle’s POS technology is helping fans get back to their seats faster.
April 24, 2024

Mike Breen Explains the Beloved Call He Breaks Out Once a Year

There’s a method and madness behind the call Breen has made just six times.
April 22, 2024

Caitlin Clark and the Fever to Receive Even More TV Coverage

The WNBA team is placing 17 games on over-the-air stations in the Indianapolis area.
April 22, 2024

Two Superstars Are Dominating Professional Golf. Will Viewers Follow?

Scheffler and Korda have been nearly unbeatable on their respective tours.
April 22, 2024

‘Give Them the Real’: Why Dawn Staley ‘Spoiled’ Local South Carolina Reporters

Staley’s love for the local media leads to more coverage and passionate fans.