• Loading stock data...
Friday, February 23, 2024
Rates for the 2024 Best Venue Awards increase this Sunday at 11:59 p.m. ET

David Tepper and the Problem of the Investor-Owner

  • The owner fired Panthers head coach in-season for the second straight year.
  • Through 93 games under Tepper, the Panthers are 30-63 on the field.
David Tepper
Griffin Zetterberg/USA TODAY Sports

David Tepper had a pair of “cartoonishly huge and grotesquely veiny” brass testicles on the desk of his office at the hedge fund he co-founded, a nugget that was in a New York Magazine story on the billionaire years before he purchased the Carolina Panthers. 

The decoration, of course, was a metaphor for how Tepper runs Appaloosa Management, which allowed him to accumulate an estimated net worth of more than $20 billion. 

But as his last five years as Panthers owner have shown, buying stakes in distressed and undervalued companies isn’t the same as running an NFL franchise. 

“His track record is exactly what I expected it would be,” a former NFL executive told Front Office Sports. “There’s a difference between being an investor and an owner. People like Tepper have made a lot of money, but that doesn’t necessarily translate into them being good owners. They don’t know what it’s like to build things.”

Tepper dropped an F-bomb when he exited the locker room on Sunday after the Panthers fell to 1-10. On Monday, he fired Frank Reich, his second in-season coaching change in as many seasons. Chris Tabor was promoted from special teams coordinator to become the sixth Panthers head coach, including interims, since Tepper purchased the club for $2.275 billion in 2018. 

The string of changes — and lack of success so far — mirrors how Dan Snyder ran the Washington Commanders after the telecommunications and advertising mogul purchased the team for the then-record price of $800 million in 1999.

Snyder inherited head coach Norv Turner, who had been in the job five seasons. Turner, who Snyder wanted gone before the coach guided the team into the divisional round of the playoffs in 1999, lasted 29 games before Snyder fired him late in the 2000 season. 

Ron Rivera, who coincidentally was the last coach Snyder hired and is likely in his last under new Commanders owner Josh Harris, was fired 28 games into Tepper’s tenure, a move made late in the 2019 season. 

Through 93 games under Tepper, the Panthers are 30-63 (32.26% winning percentage). Snyder was 42-51 over the same 93-game span (45.16%). 

“When you run a hedge fund, you are making decisions constantly every day,” said Dr. Doug Gardner, the founder of ThinkSport Consulting. “Being an NFL owner requires a different skill set. What made Tepper successful doesn’t necessarily translate to building an organization and a team that is built for short- and long-term success.”

Gardner, beyond assisting athletes, has expanded his business in recent years to include coaching executives. 

“If they’re resistant to change or if they’re resistant to hearing other approaches and ideas about how to go about doing things, then you’re not going to get anywhere with anybody,” Gardner said. “You can’t treat players and others like they’re a stock that you can buy and sell and make profit off of. Running a hedge fund is different because you’re not necessarily making a long-term investment in human capital.”

Tepper, however, stated at a Tuesday news conference that he does “have patience,” but he continues to “evolve.” 

“Things are constantly evolving, and they’ll continue to evolve,” Tepper said. “Trying to make things better is what you always try to do. Obviously, that record is not good enough, and there’s no hiding it. … We’re going to self-reflect and make it better.”

At the same news conference, Tepper defended drafting Bryce Young with the first overall pick in the 2023 NFL Draft over C.J. Stroud. Young has struggled in his rookie season, while Stroud, who was selected by the Houston Texans with the No. 2 pick, has excelled. 

“Everything that’s right here, everything that’s wrong here, ultimately it’s my fault,” Tepper said. “I’ve got the final say.  … I believe it was a unanimous decision from the coaches and the scouts [to draft Young], and [there were] very strong opinions at the time.”

Charlotte Observer columnist Scott Fowler, a regular critic of Tepper, wasn’t allowed to ask questions at the news conference, creating another parallel to Snyder. The NFL had to step in after Snyder cut access, made TV stations broadcast from the parking lot and tried to get newspapers to pay the team to use “Redskins” in stories. 

Despite not making the playoffs even once under Tepper, the Panthers  — thanks largely to the sales of the Denver Broncos and Washington Commanders — are now valued at $4.1 billion — a 44% premium on what Tepper paid after Jerry Richardson sold the Panthers amid allegations of sexual harassment and the use of a racial slur. 

The Broncos were purchased by Walmart heir Rob Walton for $4.65 billion in 2022 before the trend toward big-money investor owners swung back to Harris, who led a group of more than 20 others to purchase the Commanders for $6.05 billion earlier this year. 

Harris, who comes from the private equity world, also benefited from owning the Philadelphia 76ers and New Jersey Devils for years — and didn’t make rash decisions with those franchises. 

Given the requirement that team purchases be made with at least 30% cash, the next new NFL owner will likely continue the trend of owners coming from the financial world. 

“Team prices are getting to the point where you are only going to have those sorts of people,” the former NFL executive said. “They’re not going to want to learn on the job. There are very few owners who can do that. [Dallas Cowboys owner] Jerry Jones is one of the few, but that’s because he played football, and even there he had a lot of fallow periods.”

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Caitlin Clark

Big Ten Women’s Tournament Sells Out for First Time

‘Clarkonomics’ has made it to the postseason.

Despite Nike’s Efforts, MLB Uniform Controversy Isn’t Looking Good

Manufacturer touts product benefits but ignores complaints of see-through fabric.
Chad Powers

Tuned In: Hulu Turning Glen Powell Into Eli Manning With ‘Chad Powers’ Comedy

The ‘Top Gun: Maverick’ star will play the comedic QB Manning created for ESPN+.
podcast thumbnail mobile
Front Office Sports Today

How the Negro Leagues Are Staying in the Game

0:00
0:00

Featured Today

Sabrina-Steph Wasn’t the ‘Battle of the Sexes’—But It Was Part of the Bigger War

The competition could play a factor in increasing the WNBA’s media value.
NASCAR Cup Series driver Bubba Wallace (23), in a Star Wars rebel alliance X-wing fighter pilot-inspired race suit, motions to the crowd to get louder during the driver introductions for the Cup Series Championship race at Phoenix Raceway in Avondale on Nov. 5, 2023.
February 17, 2024

Celebrity Owners, International Ambitions, and $7B Media Deals: Welcome to the New NASCAR

NASCAR boldly keeps pace with the increasingly competitive sports and entertainment world.
February 16, 2024

Wilson Introduced an Airless Basketball for $2,500. We Had Questions

The black, 3D-printed ball appeared in last year’s Slam Dunk Contest.
Emily Henegar, a baker and content creator, made a batch of NFL-inspired cookies featuring Taylor Swift and Travis Kelce.
February 11, 2024

The ‘Life-Changing’ Economy of Taylor Swift’s NFL Outfits

Appearing in Swift’s game-day wardrobe has been “life-changing” for small businesses.

Careers

Powered By

Careers in Sports

Looking for a new job? Check out these featured listings and search for openings all over the world.
Finance Manager
FanDuel
New York, NY
Senior Technical Artist - Sports Technology
EA Sports
Orlando, FL
Assistant Manager, Affiliate Operations
Adidas
Portland, OR
Phoenix Suns
February 15, 2024

Suns Last NBA Team To Add a G League Squad

Mat Ishbia made his latest move a year into owning the Suns.
February 20, 2024

An About-Face in D.C. As Lerners Pull Nationals From the Market

MLB club no longer for sale as ownership family changes course.
Sponsored

Live Sports Are Now High-Tech Experiences

Oracle is leading the technology revolution happening in stadiums across the world.
February 13, 2024

Royals Trust Owner’s ‘Gut,’ Commit to Downtown K.C. Site for New Stadium

MLB club targets late-emerging location near downtown for ballpark development.
Chiefs andy reid
February 12, 2024

The Chiefs’ Biggest Offseason Deal Stands on the Sideline

Reid’s $12 million yearly salary is increasingly out of step with current NFL trends.
February 8, 2024

The Chiefs: Big in Germany. (But Does It Matter?)

Chiefs’ president on K.C.’s international ambitions.
Rob Manfred
February 8, 2024

Manfred’s Patience Wearing Thin? Commish Makes Stance on A’s Clear

Commissioner says he would be ‘disappointed’ if club misses 2028 target for Las Vegas ballpark.