• Loading stock data...
Sunday, March 1, 2026

Comcast’s Potential Mega-Acquisition Would Create Sports Giant

  • Comcast is reportedly interested in acquiring Warner Bros. Discovery.
  • The combined company would hold an impressive set of sports rights.
Warner-Bros-Discovery
Jamar Coach / USA TODAY NETWORK

Warner Bros. Discovery only recently wrapped up its mega-merger, but another could be on the horizon.

Comcast is reportedly eyeing the media giant, per the Hollywood Reporter. Warner Bros. Discovery became a single company on the completion of a $43 billion merger in which AT&T spun off Warner Bros.

  • Comcast is reportedly intrigued by Warner Bros. Discovery’s flagging stock price. The company is down around 47% since hitting the NASDAQ in April.
  • Warner Bros. Discovery’s market capitalization sits at $31.34 billion.
  • Comcast is down 39.5% over the last 12 months, falling to a market cap of $150.82 billion.

Due to details of the Warner Bros. Discover merger, no formal takeover negotiations can start until April 2024.

A New Sports Giant?

A combined Comcast and Warner Bros. Discovery would have an impressive portfolio of sports rights.

Comcast holds U.S. rights to the NFL, including “Sunday Night Football,” the Olympics, the Premier League, and a package of Sunday morning MLB games on its streaming service Peacock.

Warner Bros. Discovery has NBA rights through Turner Sports, plus a host of European rights from Eurosport. 

After a $773 million agreement with BT Sport closed in September, its rights include the Premier League, UEFA Champions League, the Olympics, Grand Slam tennis tournaments, and the Tour de France.

Warner Bros. Discovery will have the option to buy out BT Sport in three years.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

CBS Sports

What a Paramount-WBD Sports Portfolio Would Look Like

The combined entity would hold rights to nearly every major U.S. pro league.
U.S. Sen. Elizabeth Warren, D-Mass., makes a point during her town hall Saturday at Nevins Hall in Framingham's Memorial Building, Feb. 22, 2025. Warren discussed her thoughts on the Trump administration's recent actions and how she plans to fight back against policies that she feels hurt Massachusetts families.

WBD-Paramount Deal Sets Up Partisan Regulatory Fight

The landmark media merger will be at the heart of a political battle.
The broadcast studio and pundits on the Paramount+ series, 'Inside The NFL'.

Paramount Wins Battle For WBD As Netflix Drops Out

The streaming giant bows out of the high-stakes race.
May 19, 2024; Denver, Colorado, USA; Detailed view of a TNT court broadcast camera before game seven between the Minnesota Timberwolves against the Denver Nuggets in the second round for the 2024 NBA playoffs at Ball Arena. Mandatory Credit: Ron Chenoy-USA TODAY Sports

Loss of NBA Felt in WBD’s Latest Earnings

The loss of live rights created near-term headwinds in advertising revenue.

Featured Today

Dec 25, 2025; Denver, Colorado, USA; Denver Nuggets forward Spencer Jones (21) reacts against the Minnesota Timberwolves during the second half at Ball Arena.

Young Athletes Have Entered Their LinkedIn Era

Athletes can’t play forever. Some are laying the groundwork for Act 2.
[Subscription Customers Only] Jun 15, 2025; Seattle, Washington, USA; Botafogo owner John Textor inside the stadium before the match during a group stage match of the 2025 FIFA Club World Cup at Lumen Field.
February 27, 2026

The American Sports Owners Feuding Over a French Soccer Team

John Textor is at odds with Michele Kang and investment giant Ares.
[Subscription Customers Only] Jul 13, 2025; East Rutherford, New Jersey, USA; Chelsea FC midfielder Cole Palmer (10) celebrates winning the final of the 2025 FIFA Club World Cup at MetLife Stadium
February 21, 2026

Soccer’s ‘Crown Jewels’ Are Devouring Smaller Clubs

Mega conglomerates are feeding a big business machine. Fans are furious.
Feb 10, 2026; Cortina d'Ampezzo, Italy; Cory Thiesse and Korey Dropkin of the United States during the curling mixed doubles gold medal game during the Milano Cortina 2026 Olympic Winter Games at Cortina Curling Olympic Stadium
February 20, 2026

Curling Clubs Are Swept Up in Olympics Fever. Can It Last?

Every four years, organizations field an influx of curling-curious patrons.
Nov 16, 2024; New York, NY, USA; President-elect Donald Trump speaks with Dana White (left) during UFC 309 at Madison Square Garden.

How Much of UFC White House Bonanza Will Air on CBS?

Dana White publicly indicated the show will have a presence on CBS.
February 26, 2026

Apple’s Big Bet on F1 Is About More Than Streaming

The technology giant also strikes a unique content collaboration with Netflix.
Feb 6, 2026; San Francisco, CA, USA; Pat McAfee on the Pat McAfee Show set at the Super Bowl LX media center at the Moscone Center. Mandatory Credit: Kirby Lee-Imagn Images
opinion
February 27, 2026

Nobody Is Playing Guest Game Better Than Pat McAfee

McAfee makes clear to guests he’s on their side.
Sponsored

From USWNT Star to NWSL Franchise Founder

Leslie Osborne, former USWNT midfielder, shares how athletes are moving from the pitch to the ownership table.
CBS Sports
February 25, 2026

Paramount Says WBD Deal Would Help CBS Turnaround

The CBS Sports parent company lauds its NFL and UFC programming.
Nov 21, 2025; Las Vegas, NV, USA; Mercedes driver George Russell (63) during the Las Vegas Grand Prix at Las Vegas Strip Circuit. Mandatory Credit: Gary A. Vasquez-Imagn Images
February 25, 2026

F1 CEO Defends Apple Leap: ‘Bigger’ Reach With ‘Other People’

F1 believes it’s making up for what it’s losing in reach elsewhere.
February 24, 2026

U.S. Gold-Medal Game Draws 20.7M Viewers for NBC, a Morning Record

The gold-medal hockey game draws an NFL-like audience.
Jan 4, 2018; Los Angeles, CA, USA; TNT sportscaster Marv Albert looks on before a game between the Oklahoma City Thunder and the LA Clippers at Staples Center. Mandatory Credit: Kirby Lee-USA TODAY Sports
February 24, 2026

Family Business: Marv Albert Marvels at Son Kenny’s Gold Medal TV Performance

“He was tremendous,” Marv Albert says of his son’s career-defining performance.