• Loading stock data...
Tuesday, January 13, 2026

CFP Semifinals TV Ratings Drop 17% in 12-Team Format’s First Year

The College Football Playoff saw its TV ratings drop in the semifinals compared to last year. But there’s an important distinction in the new 12-team format.

Ohio State quarterback Will Howard (18) yells instructions to his team during the College Football Playoff semifinal game against the Texas Longhorns in the Cotton Bowl at AT&T Stadium on Friday, Jan. 10, 2024 in Arlington, Texas.
Austin American-Statesman

TV ratings for the College Football Playoff semifinals were down roughly 17% in the first year of the new 12-team format, as the final four played out later in January than is typically the case.

This year’s matchups drew an average of 19.2 million viewers across ESPN’s standard multiplatform “MegaCast” approach, which is down by four million from last year’s CFP semifinals that averaged 23.2 million. 

Ohio State’s 28–14 victory over Texas in the Cotton Bowl drew 20.6 million viewers Friday night, while Notre Dame’s 27–24 win over Penn State in the Orange Bowl had an audience of 17.8 million.

Rose-Colored Glasses

The important distinction is that last year’s semifinals played out on New Year’s Day, traditionally a huge TV day for college football. 

There was also the benefit of Michigan-Alabama playing out at the Rose Bowl, which usually draws a big rating no matter who is playing, and last year had 27.7 million people watch. That was a bigger audience than the Michigan-Washington national championship game drew (25 million). The other CFP semifinal a year ago, Washington-Texas in the Sugar Bowl, drew 18.7 million viewers.

Further showcasing the power of the Rose Bowl, this year’s game on Jan. 1, which saw Ohio State defeat Oregon in the quarterfinals, is the CFP’s most-watched game so far, with 21.1 million viewers. Ohio State led 34–0 in the second quarter.

Next year, the Fiesta and Peach bowls will host the CFP semifinals, also on the second Thursday and Friday of January, which should make for a clean comparison to this year’s game.

Trending Up

With the CFP down to its final matchup, here’s a look at round-by-round average viewership heading into the title game:

  • First round: 10.6 million
  • Quarterfinals: 16.9 million
  • Semifinals: 19.2 million

ESPN and TNT Sports platforms each had two first-round game broadcasts, while ESPN carried all four quarterfinals and both semifinals.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

49ers

NFL Wild-Card Games Draw Massive Viewership

The bullish viewership includes another league streaming record.

Get Ready for the Mike Tomlin TV Sweepstakes

“Every network will offer him a job,” one source predicts.

Feds Say They’re Investigating College Sports Agents 

The FTC is attempting to enforce agent regulations in college sports.
Dec 14, 2025; Inglewood, California, USA; Fox broadcaster Tom Brady is seen prior to the game between the Detroit Lions and the Los Angeles Rams at SoFi Stadium.

Tom Brady’s Wild-Card Clinic Showed He’s Made the Jump

Brady has been more willing to criticize the play of QBs like Jalen Hurts.

Featured Today

Black Rabbit

The Netflix Star Who Makes Sure NBA Players Have Clean Towels

How a Nets staffer landed a breakout role on “Black Rabbit.”
January 9, 2026

NHL Ditched Its Dress Code. Hockey’s Fashion Era Arrived Quickly

With no dress code, impeccably dressed players are seeing big-money deals.
January 6, 2026

Hockey in Florida Was Once a Risk. Now It’s Thriving

The state of Florida has become a traditional—and highly lucrative—market.
Dec 30, 2025; Los Angeles, California, USA; Los Angeles Lakers guard Luka Doncic (77) reacts after scoring a basket against the Detroit Pistons during the second half at Crypto.com Arena
January 4, 2026

Why Pro Sports Team Valuations Will Keep Climbing in 2026

Asset scarcity and increasing media-rights deals underpin soaring valuations.
Indiana Hoosiers defensive back D'Angelo Ponds (5) rushes the ball Friday, Jan. 9, 2026, during the Peach Bowl and semifinal game of the College Football Playoff against the Oregon Ducks at Mercedes-Benz Stadium in Atlanta.

College Sports Watchdog Will Enforce Rules Without Legal Backing

Without signed participant agreements, the enforcement body may not have any teeth.
January 11, 2026

Mark Cuban Has Questions About CFP Championship Ticket Prices

Indiana-Miami is trending to be the most expensive CFP title game ever.
January 13, 2026

College Basketball’s Former Pros Are Off to Extremely Slow Starts 

An NBA draft pick is averaging three points a game in college.
Sponsored

ESPN Edge Innovation Conference 2025: Inside the Technology Shaping the Future of..

At ESPN Edge Innovation Conference 2025, ESPN showcased how AI, immersive tech, and a rebuilt direct-to-consumer platform are redefining the future of sports media.
January 11, 2026

CFP Title Game Ticket Prices on Pace to Be Most Expensive Ever

Demand is high for the Miami-Indiana matchup.
January 11, 2026

Marcus Freeman Won’t Be Charged for Battery After Wrestling Meet Incident

Freeman was accused of battery at his son’s wrestling match.
January 9, 2026

Billionaire-Backed Hoosiers Heading to First CFP Championship

The championship game is the culmination of a remarkable two-year run.
Oregon Ducks quarterback Bo Nix greets Phil Knight after defeating the Liberty Flames to win the Fiesta Bowl at State Farm Stadium in Glendale on Jan. 1, 2024.
January 9, 2026

Oregon-Indiana Is a Battle of Billionaire-Backed Rosters

Both schools have their richest alumni funding NIL.