Monday, May 18, 2026

CFP Semifinals TV Ratings Drop 17% in 12-Team Format’s First Year

The College Football Playoff saw its TV ratings drop in the semifinals compared to last year. But there’s an important distinction in the new 12-team format.

Ohio State quarterback Will Howard (18) yells instructions to his team during the College Football Playoff semifinal game against the Texas Longhorns in the Cotton Bowl at AT&T Stadium on Friday, Jan. 10, 2024 in Arlington, Texas.
Austin American-Statesman

TV ratings for the College Football Playoff semifinals were down roughly 17% in the first year of the new 12-team format, as the final four played out later in January than is typically the case.

This year’s matchups drew an average of 19.2 million viewers across ESPN’s standard multiplatform “MegaCast” approach, which is down by four million from last year’s CFP semifinals that averaged 23.2 million. 

Ohio State’s 28–14 victory over Texas in the Cotton Bowl drew 20.6 million viewers Friday night, while Notre Dame’s 27–24 win over Penn State in the Orange Bowl had an audience of 17.8 million.

Rose-Colored Glasses

The important distinction is that last year’s semifinals played out on New Year’s Day, traditionally a huge TV day for college football. 

There was also the benefit of Michigan-Alabama playing out at the Rose Bowl, which usually draws a big rating no matter who is playing, and last year had 27.7 million people watch. That was a bigger audience than the Michigan-Washington national championship game drew (25 million). The other CFP semifinal a year ago, Washington-Texas in the Sugar Bowl, drew 18.7 million viewers.

Further showcasing the power of the Rose Bowl, this year’s game on Jan. 1, which saw Ohio State defeat Oregon in the quarterfinals, is the CFP’s most-watched game so far, with 21.1 million viewers. Ohio State led 34–0 in the second quarter.

Next year, the Fiesta and Peach bowls will host the CFP semifinals, also on the second Thursday and Friday of January, which should make for a clean comparison to this year’s game.

Trending Up

With the CFP down to its final matchup, here’s a look at round-by-round average viewership heading into the title game:

  • First round: 10.6 million
  • Quarterfinals: 16.9 million
  • Semifinals: 19.2 million

ESPN and TNT Sports platforms each had two first-round game broadcasts, while ESPN carried all four quarterfinals and both semifinals.

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Nashville’s New $2.1B Stadium Expected to Land 2030 Super Bowl

Team owners will vote on future Super Bowl and NFL Draft locations.
Dec 12, 2021; Nashville, Tennessee, USA; Jacksonville Jaguars head coach Urban Meyer on the sidelines against the Tennessee Titans during the second half at Nissan Stadium. Mandatory Credit: Steve Roberts-USA TODAY Sports

Jaguars Win $30M Contract Dispute Against Urban Meyer

The Jaguars fired Meyer for cause in 2021.
Jan 12, 2026; Pittsburgh, PA, USA; Pittsburgh Steelers quarterback Aaron Rodgers (8) warms up before an AFC Wild Card Round game against the Houston Texans at Acrisure Stadium. Mandatory Credit: Barry Reeger-Imagn Images

Aaron Rodgers Returns to Steelers With a Big Raise

Rodgers’s one-year deal is reportedly worth up to $25 million.

Featured Today

NFL Rivalries Are Made on the Field, Mocked in Schedule Release Videos

Every year, teams find new ways to one-up themselves (and their rivals).
Bart Swings/Falyn Fonoimoana/Avery Poppinga
May 14, 2026

OnlyFans Is Paying Pro Athletes What Their Sports Won’t

The adult-content platform is a reliable income source for niche athletes.
May 13, 2026

How Sports Graphic Designers Are Grappling With the Rise of AI Art

The release of ChatGPT 2.0 Images sparked a conversation among sports designers.
May 12, 2026

Collectible Cups Are Sending Sports Fans Into a Frenzy

The drink is secondary to the wild vessel it comes in.
Sponsored

Volpe Brings Style to the Bronx

With the New York Yankees & Anthony Volpe, Charles Tyrwhitt is bringing its decades-long playbook to one of sports’ biggest stages.
May 15, 2026

Expanded March Madness Brings ‘Visibility’ to Women’s Game

Still, some coaches worry that mid-majors will be overlooked.
May 15, 2026

3 Hot Topics at ACC Spring Meetings

Jim Phillips talked PE, Duke-Amazon, and CFP expansion.
Sponsored

Volpe Brings Style to the Bronx

With the New York Yankees & Anthony Volpe, Charles Tyrwhitt is bringing its decades-long playbook to one of sports’ biggest stages.
May 14, 2026

Arkansas Reinstates Tennis Teams After Donors Promise Millions

The move comes just 20 days after the programs were initially cut.
May 13, 2026

ACC Still Holding Off on Private Equity Despite Big 12 Leap

“To date, there’s nothing that has made sense,” Jim Phillips said Wednesday.
Mar 11, 2026; Charlotte, NC, USA; Florida State Seminoles forward Alex Steen (25) reacts with guard Robert McCray V. (6) in the first half at Spectrum Center.
May 13, 2026

FSU Tests New Revenue Model as Schools Cut Sports

“Cutting sports isn’t part of the equation for us.”
May 12, 2026

NCAA Warns Baseball Coaches About Canceling Games to Boost Stats

A myriad of Power Four schools canceled games against lower-ranked opponents.