• Loading stock data...
Wednesday, January 14, 2026

CFP Expansion Could Happen 2 Years Sooner

  • The expansion is set for 2026 after ESPN’s current deal for CFP media rights expires.
  • ESPN’s current pact reportedly pays out an average of $470 million per year.
Jim Dedmon-USA TODAY Sports

ACC commissioner Jim Phillips told ESPN “there’s a lot of push” to expand the College Football Playoff in 2024 — two years before the tournament undergoes its first phase of expansion. 

“It’s just the logistics of this thing are difficult,” Phillips told ESPN Wednesday at ACC basketball media day. “Not insurmountable, but time is not a friend of ours right now.”

In September, the College Football Playoff Board of Managers — a group of FBS university presidents — voted to expand the CFP from four to 12 teams

  • The expansion is set for 2026 after ESPN’s current deal for CFP media rights expires.
  • ESPN’s current pact reportedly pays out an average of $470 million per year.
  • An expanded playoff could see a rights deal fetch as much as $2.2 billion annually. 

The NCAA men’s Division I basketball tournament may also be expanded to provide more qualified teams with access to college sports’ “crown jewel” of championships. A potential plan for expanding March Madness includes increasing the number of teams from 64 to 96.

Speaking of Expansion

Big 12 commissioner Brett Yormark expressed interest in expanding the conference westward last month. The conference will be losing Texas and Oklahoma to the SEC in 2025 and is preparing to add four new members: Cincinnati, UCF, Houston, and BYU.

Big 12 May Look West for Expansion

Big 12 commissioner Brett Yormark expressed interest in expanding the conference westward.
September 11, 2022

UNC athletic director Bubba Cunningham and university president Kevin Guskiewicz also discussed the idea of a merger between the ACC and the Pac-12 or Big 12, referring to it in a text message as the Atlantic-Pacific Athletic Conference or APAC.

The Big Ten will add USC and UCLA in 2024.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

49ers

NFL Wild-Card Games Draw Massive Viewership

The bullish viewership includes another league streaming record.

Get Ready for the Mike Tomlin TV Sweepstakes

“Every network will offer him a job,” one source predicts.
Dec 14, 2025; Inglewood, California, USA; Fox broadcaster Tom Brady is seen prior to the game between the Detroit Lions and the Los Angeles Rams at SoFi Stadium.

Tom Brady’s Wild-Card Clinic Showed He’s Made the Jump

Brady has been more willing to criticize the play of QBs like Jalen Hurts.
exclusive

ESPN Wants More Josh Pate in Its College Football Coverage

The college football analyst stands to make millions.

Featured Today

Black Rabbit

The Netflix Star Who Makes Sure NBA Players Have Clean Towels

How a Nets staffer landed a breakout role on “Black Rabbit.”
January 9, 2026

NHL Ditched Its Dress Code. Hockey’s Fashion Era Arrived Quickly

With no dress code, impeccably dressed players are seeing big-money deals.
January 6, 2026

Hockey in Florida Was Once a Risk. Now It’s Thriving

The state of Florida has become a traditional—and highly lucrative—market.
Dec 30, 2025; Los Angeles, California, USA; Los Angeles Lakers guard Luka Doncic (77) reacts after scoring a basket against the Detroit Pistons during the second half at Crypto.com Arena
January 4, 2026

Why Pro Sports Team Valuations Will Keep Climbing in 2026

Asset scarcity and increasing media-rights deals underpin soaring valuations.
Indiana Hoosiers defensive back D'Angelo Ponds (5) rushes the ball Friday, Jan. 9, 2026, during the Peach Bowl and semifinal game of the College Football Playoff against the Oregon Ducks at Mercedes-Benz Stadium in Atlanta.

College Sports Watchdog Will Enforce Rules Without Legal Backing

Without signed participant agreements, the enforcement body may not have any teeth.
January 13, 2026

College Basketball’s Former Pros Are Off to Extremely Slow Starts 

An NBA draft pick is averaging three points a game in college.
January 13, 2026

Feds Say They’re Investigating College Sports Agents 

The FTC is attempting to enforce agent regulations in college sports.
Sponsored

ESPN Edge Innovation Conference 2025: Inside the Technology Shaping the Future of..

At ESPN Edge Innovation Conference 2025, ESPN showcased how AI, immersive tech, and a rebuilt direct-to-consumer platform are redefining the future of sports media.
January 11, 2026

Mark Cuban Has Questions About CFP Championship Ticket Prices

Indiana-Miami is trending to be the most expensive CFP title game ever.
January 11, 2026

CFP Title Game Ticket Prices on Pace to Be Most Expensive Ever

Demand is high for the Miami-Indiana matchup.
January 11, 2026

Marcus Freeman Won’t Be Charged for Battery After Wrestling Meet Incident

Freeman was accused of battery at his son’s wrestling match.
January 9, 2026

Billionaire-Backed Hoosiers Heading to First CFP Championship

The championship game is the culmination of a remarkable two-year run.