• Loading stock data...
Friday, August 29, 2025
The biggest names in sports media. All in one room. Get your ticket now!

Caught in Crossfire of an Amateurism Trial: Realignment, Social Media Policies, and Athlete Handbooks

  • USC deputy AD evaded line of questioning about whether realignment, increased travel would negatively impact athletes.
  • Denise Kwok testified that the department does not have an in-use student-athlete handbook or social media policy.
USC
Kirby Lee-USA TODAY Sports

LOS ANGELES – On Monday, at a labor trial over college athlete employment, USC deputy AD (and former interim AD) Denise Kwok made several eyebrow-raising statements.

Kwok, charged with overseeing athlete academics and well-being, did not clearly answer whether athletes would be impacted by increased travel due to conference realignment. She also testified that her athletic department does not currently have an athlete handbook or social media policy, despite their ubiquity in college sports. 

The case, surrounding the matter of whether USC football and basketball players should be considered employees of the school, the Pac-12, and the NCAA, could ultimately kill the NCAA’s amateurism model. Lawyers for the National Labor Relations Board took up the case on behalf of the National College Players Association.

Much of Monday’s questioning centered on whether USC exercises enough control over athletes for them to be considered employees—a key component in defining an employer-employee relationship. Kwok was called as an adverse witness to the NLRB.

At one point, NLRB lawyers brought up conference realignment—with some away games, for instance, all the way across the U.S.—as an example of the major effect USC’s decisions might have on athletes’ lives. Kwok evaded a question about whether the increased travel resulting from USC’s move to the Big Ten would have a negative impact on athletes. Instead, she asked how “negative” could be defined and said that her school is working on “mitigating” any extra travel issues. USC’s lawyers attempted more than one objection to get the question dismissed, and Kwok finally offered that “in the event” there were effects on athlete well-being, the department would do its best to “mitigate” those issues.

Later, Kwok testified that USC had discontinued its annual handbook after a dispute over certain policies in 2020, and that the athletic department hasn’t replaced it. (Separately, Kwok also said she was unfamiliar with the school’s NIL policy.) NLRB lawyers, however, showed a school website with live links to a 2021-22 Student Athlete Handbook and social media policy. Kwok said the rules were publicized “in error,” but she agreed there is no evidence to prove that these documents weren’t enforceable, or that athletes were told they were obsolete.

Either way, athletes seemed to think they had to follow the rules, according to testimony from a session in December. 

The trial will resume Tuesday, with more adverse witness testimony from the athlete side case.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Dallas Wings

WNBA Teams Desperate to Expand Rosters Amid ‘Extreme Hardship’ 

The Wings are scrambling to field eight players Friday night.
Jason Kelce
exclusive

YouTube Approached Jason Kelce for Chiefs Game, ESPN Said No

ESPN continues to enforce its policy of not lending talents to streamers.
Ohio State mascot Brutus interacts with Lee Corso on the set of ESPN College GameDay prior to the College Football Playoff first round game between the Ohio State Buckeyes and Tennessee Volunteers in Columbus on Dec. 21, 2024.

End of an Era: Lee Corso Making Final ‘College GameDay’ Appearance

After 430 iconic headgear picks, the iconic coach bids farewell.

Fox, YouTube TV Reach Deal, Avoiding CFB Blackout

Saturday’s Texas-Ohio State college football game will be fully distributed

Featured Today

‘You’re Going to Get Beat Up’: The Liberty’s All-Male Practice Squad

A select group suits up weekly to take on the defending champs.
August 24, 2025

The Honey Deuce Effect: How Tennis Perfected the Signature Cocktail

Sold every 1.5 seconds, they total more than $12 million in sales.
Dec 21, 2024; Austin, Texas, USA; Texas Longhorns quarterback Arch Manning (16) warms up as the Texas Longhorns prepare to play the Clemson Tigers in the first round of the College Football Playoffs at Darrell K Royal Texas Memorial Stadium.
August 23, 2025

Schools Are Hesitant to Allow PE Into Their Athletic Departments

Regardless of budget, schools don’t believe the risk is worth the reward.
Oct 2, 2024; Rosemont, IL, USA; Big Ten commissioner Tony Petitti speaks with the media during the 2024 Big Ten Women’s Basketball media day at Donald E. Stephens Convention Center.
August 22, 2025

‘Not Ready to Jump In’: Power 4 Commissioners Aren’t Sold on PE

Top leaders in college sports have yet to see a satisfactory proposal.

Cody Campbell Asks Congress to Allow National College Sports TV Package

The billionaire’s ad will air on ESPN and Fox this weekend.
August 27, 2025

Fox, YouTube TV Avoid Blackout With Short-Term Deal

The upcoming Texas–Ohio State clash will remain available to subscribers.
Apr 19, 2025; Boulder, CO, USA; Colorado Buffaloes head coach Deion Sanders during the spring game at Folsom Field.
August 28, 2025

Coach Prime Enters Year 3 at Colorado With New Challenges

The Buffaloes have sold out their season tickets yet again.
Sponsored

Gareth Bale on MLS vs EPL, Retirement & Buying Cardiff City

Gareth Bale shares his post-soccer business playbook.
August 27, 2025

College Football Players Projected to Earn $1.9B This Year, Nearly Double 2024

The spike comes in the first season of revenue-sharing.
Oregon State Beavers quarterback Gevani McCoy (4) scrambles out of the pocket during an NCAA football game against UNLV at Reser Stadium on Saturday, Oct. 19, 2024, in Corvallis, Ore.
August 27, 2025

Pac-12 Strikes New Football, Basketball Deal With The CW

The latest step in its resurrection after being picked apart in 2023.
Oct 17, 2015; Evanston, IL, USA; A general view of the Northwestern Wildcats logo at midfield before the game against the Iowa Hawkeyes at Ryan Field.
August 25, 2025

Northwestern AD Singles Out Volleyball As Sport to Invest In

Northwestern athletic director Mark Jackson spoke to Front Office Sports.
Dec 21, 2024; Austin, Texas, USA; Texas Longhorns quarterback Arch Manning (16) is tackled by Clemson Tigers defensive tackle Payton Page (55) during the second half of the CFP National playoff first round at Darrell K Royal-Texas Memorial Stadium
August 25, 2025

As College Football Season Kicks Off, NIL Deal Approval Process Still Lags

Many deals are stuck in “purgatory,” one power conference collective operator says.