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Cadillac will bring its storied history in racing to the 24 Hours of Le Mans in 2023 — for the first time in 20 years.
The historic race will see Cadillac compete in the LMDh (Le Mans Daytona h) category, a hypercar class that demands a clean-energy output.
LMDh vehicles are intended to resemble prototypes of future models, so manufacturers can showcase and test their concepts.
The class has made recent regulatory changes designed to create more parity among racers, providing tight controls on downforce, drag, and engine power.
The changes are attracting some of the more recognizable auto manufacturers.
- Peugeot said it would enter the hypercar category in 2022.
- In April, Ferrari announced it will join the classification in 2023.
- Acura, Toyota, Porsche, and Audi have already established a presence.
General Motors, the parent company of Cadillac, generated $26.78 billion in revenue in Q3 2021, surpassing Wall Street estimates of $26.51 billion in revenue.
However, the carmaker’s third-quarter revenue was still down 25% compared to the $35.5 billion it generated in Q3 2020.
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