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Sunday, December 15, 2024

Brazilian Soccer League to Sell Rights for $971M

  • The Liga de Futebol Brasileiro has agreed to sell a 20% stake of its commercial rights.
  • The league is made up of 14 clubs and may add two more after the investment.
CRF

An investment firm based in the United Arab Emirates is the latest entity to express interest in international soccer.

The Liga de Futebol Brasileiro (Libra) has agreed to sell a 20% stake of its commercial rights to Mubadala Capital Ventures — owned by Mubadala Investment Company — for $971 million.

The minority stake in the newly established Brazilian league drew interest from three investment companies, including two U.S-based private equity firms. 

  • Libra has 90 days to approve or deny Mubadala’s offer.
  • The league is made up of 14 clubs and may add two more after the investment.
  • It is expected to be fully operational starting with the 2025 season. 

Mubadala’s investment has been approved by all 14 member clubs despite backlash from 25 other Brazilian clubs, mainly from the second division. 

Impressive Portfolio 

A minority stake in Brazilian soccer commercial rights would add to an extensive portfolio of sports-related investments for Mubadala and its investment vehicle. 

Disney sold an 80% stake in the New York Yankees’ regional YES Network to a consortium that included Mubadala Investment Company. In January, the company agreed to become the title sponsor of SailGP’s Season Two Grand Final.

In March, Mubadala Capital Ventures announced plans to invest $50 million over the next five years in the FIM Supercross World Championship — a new motorcycle racing event.

The firm also owns a majority stake in IMX Sports and Entertainment.

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