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Sunday, April 14, 2024
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Braves’ Parent Liberty Media Scores Big

Troy Taormina-USA TODAY Sports/Design: John Regula

Liberty Media, the parent company of SiriusXM, Formula One Group, and the Braves Group, reported third-quarter earnings Thursday — two days after the Atlanta Braves won their first World Series title since 1995.

The MLB team brought in $234 million in revenue — more than double the $110 million the division brought in last year.

The 113% increase is largely attributed to renewed full-capacity attendance at Truist Park, after no fans were allowed last season. Baseball revenue, which includes ballpark operations, local broadcasting rights, and shared MLB revenue streams, increased 118% to $222 million.

The team is second in the league for regular-season attendance at 2.3 million, an average of 29,490 per home game. The ​​Los Angeles Dodgers’ 2.8 million led MLB.

Formula 1’s revenue grew 10% year-over-year to $668 million, despite only having seven races compared to 10 races in the same period last year.

  • The U.S. Grand Prix had a total attendance of more than 400,000 over its three-day weekend — the largest race in F1 history.
  • F1 signed a 10-year deal with Qatar for a permanent spot on the championship calendar starting in 2023.

SiriusXM, which includes programs that cover fantasy sports, NASCAR, the NFL, MLB, and the PGA Tour, saw revenue jump 9% year-over-year to $2.2 billion. Liberty Media owns 78.1% of SiriusXM.

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