• Loading stock data...
Friday, July 18, 2025

Bills to Sell PSLs to Help Pay for $1.4B Stadium

  • The Buffalo Bills plan to sell personal seat licenses.
  • The PSLs will help pay for the team’s proposed new $1.4 billion stadium.
Rich Barnes-USA TODAY Sports/Design: Alex Brooks

The Buffalo Bills plan to sell personal seat licenses to cover a portion of the cost to build a proposed new $1.4 billion stadium, according to The Buffalo News.

The team will sell a maximum of 50,000 PSLs at around $1,000 apiece, raising a minimum of $50 million in fees.

Purchasing a PSL will be required for every Bills season ticket holder.

  • The PSLs will be transferable and can be resold to a third party.
  • The licenses may also offer access to parking, food, drinks, and other amenities.

PSLs have been used to fund more than half of the NFL’s 30 stadiums, with every new venue opening since 2009 taking advantage of them. 

Depending on the market and seat, PSLs can fetch an asking price of more than $100,000. A total of 20 of the NFL’s 32 franchises require season ticket holders to purchase PSLs. 

The Bills’ new stadium proposal suggests a 17% reduced capacity (60,000 seats) compared to the team’s current home, Highmark Stadium, which seats 71,608. 

The county committed $227 million toward extensive renovations at the venue in 2013. The Bills’ lease there — which includes a strict no-relocation clause — ends in 2023.

Highmark Health acquired naming rights for between $4 million and $6 million a year in March.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

The Battle Over Wimbledon’s Ambitious Expansion Plan

A classic NIMBY standoff on one of the most hallowed grounds in sports.

Missouri Approves Chiefs, Royals Stadium Funds Despite Intense Debate

A funding measure passes easily after hours of often-tense debate.
May 27, 2015; Paris, France; Mirjana Lucic-Baroni (CRO) knocks the clay off her shoe during her match against Simona Halep (ROU) on day four of the French Open at Roland Garros

Roland-Garros’s Iconic Red-Clay Surface Is a Precise Alchemy

The exact science behind maintaining the French Open’s red clay.
Shai Gilgeous-Alexander

Public Funding for Arenas Is Failing Everywhere—Except Oklahoma City

Voters chose to fund $850 million for a new Thunder arena.

Featured Today

Jul 21, 2024; Ayrshire, SCT; Xander Schauffele celebrates with Claret Jug after winning the Open Championship golf tournament at Royal Troon.

The Boozy History and Traditions of The Open’s Claret Jug

The Open awards the world’s most famous wine decanter.
2025 PDC World Darts Championship Final - Luke Littler vs Michael Van Gerwen
July 16, 2025

A Teen Darts Prodigy Is Becoming Bigger Than the Game Itself

Luke ‘The Nuke’ Littler is cashing in on his devastatingly accurate shot.
May 31, 2025; Philadelphia, PA, USA; Sydney McLaughin-Levrone (USA) reacts before the women's 100m hurdles during the Grand Slam Track Philadelphia at Franklin Field
exclusive
July 13, 2025

Track’s New Money Is Running Into Old Problems

The sport’s big-money era has hit some speed bumps in 2025.
Bobbleheads are seen at Vintage Indy Sports, Tuesday, April 29, 2025 in Speedway. The local sports memorabilia store opened recently.
July 12, 2025

Baseball’s Bobbleheads Are the Center of the Collectibles Universe

Baseball’s most important keepsake drives long lines—and big business.
Josh Donaldson

Josh Donaldson Seeks Another $70K in Landlord Dispute

Donaldson rented the house while playing for the Yankees in 2022.
Oct 27, 2024; Philadelphia, Pennsylvania, USA; A general view of the Wells Fargo Center before game between Philadelphia Flyers and Montreal Canadiens.
July 10, 2025

New Philly Arena Will Redefine Home-Court Advantage, CEO Says

The forthcoming venue will arrive with plenty of ambition among its owners.
The 153rd Open
July 16, 2025

Trump Talks Continue, but Turnberry’s Open Return Is Uncertain

Trump Turnberry is still under consideration for future Open Championships.
Sponsored

Game On: Portfolio Players Stories, Brought to You by E*TRADE from Morgan Stanley

Dealmaker Jeffrey Kaplan maps the evolution of sports as an asset class
April 19, 2022; Austin, TX, USA; Tim Leiweke of the Oak View Group speaks at a ribbon cutting ceremony for the Moody Center, a multi-purpose arena that will be home to concerts and the UT basketball teams on Tuesday April 19, 2022.
July 9, 2025

Oak View Founder Tim Leiweke Indicted for Alleged Rigged Arena Bid

The longtime sports executive leaves his day-to-day leadership role.
July 9, 2025

Browns $600M Stadium Deal Hit With Suit Over ‘Unclaimed’ Money

Ohio’s use of unclaimed funds for a new stadium is challenged legally.
July 8, 2025

Chiefs Delay Stadium Decision As Kansas Dangles Dome Dreams

Kansas legislators extend bonds for potential Chiefs and Royals facilities.
Jul 3, 2022; London, United Kingdom; Jannik Sinner (ITA) returns a shot during his match against Carlos Alcaraz (ESP) on day seven at All England Lawn Tennis and Croquet Club.
July 7, 2025

Wimbledon’s Expansion Battle Looms Over Star-Studded Quarterfinals

The expansion’s loudest opposition is Save Wimbledon Park.