• Loading stock data...
Friday, November 21, 2025
Want a chance to win $250 and free FOS gear? Take our quick reader survey. Take the survey here

AT&T Gets Q2 Lift From NBA

  • AT&T bounced back from a pandemic dip with a strong second quarter, buoyed by the return of the NBA on WarnerMedia’s TNT and TBS.
  • The company is in the process of selling off its media properties.
Daniel Dunn-USA TODAY Sports/Design: Alex Brooks

AT&T is offloading its media assets — but for now, those properties are paying dividends.

The company posted $44 billion in Q2 revenues on Thursday, a year-over-year boost of 7.6%, and only 2.2% below the pre-pandemic Q2 2019.

The company got a timely assist from the return of the NBA, which is key for WarnerMedia’s TNT and TBS. 

  • WarnerMedia’s revenues rose to $8.8 billion, up 30.7% from Q2 2020.
  • The NBA’s impact was reflected in WarnerMedia’s 48.5% growth in advertising revenue to $1.7 billion. 
  • AT&T is in the process of spinning off WarnerMedia in a $43 billion merger with Discovery. DirecTV is selling $3.1 billion in junk bonds to expedite its own split from AT&T.

While the telecommunications giant is stepping away from owning media properties, it’s more than happy to be the support system for other major media players. AT&T is replacing T-Mobile as the Dish Network’s primary network services provider in a deal worth at least $5 billion. 

AT&T showed the strength of its core offering, adding 1.16 million regular wireless customers in the quarter. That figure nearly quadrupled the 300,000 expected by analysts.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

NCAA

Schools Vote Against Rule Allowing College Athletes to Bet on Pro Sports

The NCAA initiated a review process for the rule approved in October.
Draymond Green

NBA Ratings Up 30% Through First Month Despite Star Injury Woes

The NBA added NBC and Amazon as new media partners this season.
Chris DeMarco

Liberty Hiring Longtime Warriors Assistant As Head Coach

The New York job sat open for the last two months.

Trade Rumors Swirl Around LaMelo Ball and his $168M Contract

LaMelo Ball responded to the report with a clown emoji.

Featured Today

Trinity Rodman

NWSL Regular-Season Ratings See Big Surge, Playoffs Up 5%

Regular-season viewership grew by over 20%, averaging more than 200,000.
Jul 13, 2025; East Rutherford, New Jersey, USA; FIFA president Gianni Infantino and President Donald Trump carry the FIFA Club World Cup trophy during the presentation after the final of the 2025 FIFA Club World Cup at MetLife Stadium.
November 19, 2025

Trump-MBS White House Dinner Showcases Saudi Sports Influence 

Attendees included Ronaldo, Bryson DeChambeau, and the owner of the 76ers.
November 19, 2025

ABC, ESPN Bounce Back With Big CFB Ratings After YouTube TV Deal

Oklahoma-Alabama and Texas-Georgia drew more than 10 million viewers.
Jan 28, 2025; Washington, DC, USA; Senator Ted Cruz (R-TX), Chairman of the Senate Committee on Commerce, Science, and Transportation, begins a hearing to examine the Panama Canal and its impact on U.S. trade and national security, focusing on fees and foreign influence on Tuesday, January 28, 2025.
November 18, 2025

Congress Turns Up Heat on Sports Leagues Over Betting Integrity Issues

MLB, the NBA, and the NCAA are all in lawmakers’ crosshairs.
WORCESTER - WWE star Zelina Vega makes her return alongside NXT stars Legado del Fantasma during "WWE Friday Night SmackDown" at the DCU Center, Friday, Oct. 7, 2022.

The CW Says Nielsen WWE Ratings Drop ‘Lacks Credibility’

The CW says the new measurement process creates “inexplicable” findings.
Jul 5, 2025; Atlanta, Georgia, USA; FC Bayern Munich forward Harry Kane (9) and defender Jonathan Tah (4) react a quarterfinal match of the 2025 FIFA Club World Cup against Paris Saint-Germain at Mercedes-Benz Stadium.
November 21, 2025

Paramount Is Gunning for ESPN’s Live Sports Crown

Paramount won the media rights to show the UEFA Champions League in the U.K.
Joey Votto
November 21, 2025

Joey Votto Could Be MLB Media’s Hottest Prospect: ‘No-Brainer’

NBC and Netflix are now in the mix for MLB talent.
Sponsored

NFL QB Christian Ponder Is Preparing Athletes for Business

Former NFL quarterback Christian Ponder discusses the transition from field to boardroom.
Nov 16, 2025; Denver, Colorado, USA; CBS sports broadcaster Bill Cowher before the game between the Kansas City Chiefs against the Denver Broncos at Empower Field at Mile High.
November 21, 2025

Paramount, Comcast, Netflix Submit Bids for All or Part of WBD

WBD wants the strategic review process to be done by end of year.
November 20, 2025

NFL Morning Games Break Ratings Record As Global Slate Grows

International games on NFL Network averaged 6.2 million viewers.
Nov 19, 2025; Dallas, Texas, USA; Los Angeles Dodgers pitcher Clayton Kershaw looks on during the second quarter between the Dallas Mavericks and the New York Knicks at the American Airlines Center.
November 20, 2025

MLB’s TV Hot Stove Market Heating Up

“Suddenly, it’s a great time to be a baseball talent.”
Jun 28, 2025; Anaheim, California, USA; Jake Paul leaves the ring following his victory against Julio Cesar Chavez Jr. at Honda Center.
November 20, 2025

Jake Paul Takes Massive Risk With Anthony Joshua Netflix Fight

It would be a “shock if Joshua didn’t knock him out.”