• Loading stock data...
Friday, August 1, 2025
Tuned In returns to NYC on September 16. Hear from the biggest names in sports media. Click here to get your spot

Atlanta Area Planning $1B Sports Arena

  • The Gathering at South Forsyth could rival The Battery in Cobb County.
  • Speculation is growing that the NHL could return to the Atlanta area.
A rendering of The Gathering at South Forsyth in the Atlanta area, with a proposed $1 billion arena in the background.
The Gathering at South Forsyth

The Atlanta area is planning for a potential mixed-use development to rival The Battery in Cobb County — and the $1 billion arena at its center is fueling rumors of the NHL’s return to ATL.

Local businessman Vernon Krause is reportedly in the planning stages to transform a 100-acre lot in Forsyth County into a residential and entertainment area larger than The Battery (2.25 million square feet), site of the Atlanta Braves’ Truist Park.

The new project, tentatively named The Gathering at South Forsyth, will feature shops and restaurants, a business hotel, and residential spaces. The whole development is projected to cost “$1.5 billion to $2 billion,” according to Carl Hirsh, managing partner of Stafford Sports, which is representing Krause.

But the centerpiece of the plans is a $1 billion, 18,000-seat arena capable of hosting any number of sports and entertainment events. “It will be a multipurpose arena that has whatever you’ve seen in arenas, wherever you’ve been — we will be able to accommodate [it],” Hirsh said.

Speculation is growing that the NHL could return to the Atlanta area, despite commissioner Gary Bettman saying in March that the league is “not in expansion mode right now.”

The Atlanta Flames and Thrashers both played in the area for a time — but each ultimately moved north to Calgary and Winnipeg, respectively.

“We’re hoping to make this the entertainment hub of North Georgia,” said Hirsh. “If the NHL at some time decides they want to expand, we would love to talk to them about that.”

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

NFL Preseason Getting Earliest Kickoff in 25 Years

The Lions and Chargers face off in the Pro Football Hall of Fame Game.

Trey Hendrickson Ends $450K Holdout Without New Bengals Deal

The defensive end is seeking a raise on his $16 million 2025 salary.

Browns Push Forward on $2.4B Stadium Despite Political Obstacles

The NFL team plans a stadium groundbreaking, despite funding and legal issues.

How Sports Leagues Are Responding to NFL Headquarters Shooting

The building housing the NFL headquarters was barricaded and closed Tuesday.

Featured Today

Las Vegas sign

College Sports Embracing Vegas After Years of Cold Shoulder

The Big Ten became the latest newcomer to Sin City.
2000, Jupiter, FL, USA; FILE PHOTO; Montreal Expos pitcher Hideki Irabu in action on the mound against the New York Mets at Roger Dean Stadium during Spring Training
July 28, 2025

Dead Sports Franchises Are Alive and Well on Twitter

The Expos, Sonics, and Whalers have active social media accounts.
Limited Hype
July 27, 2025

Sneaker Reselling Was Once Easy Money. Success Is Now Complicated

Vendors need to evolve what they’re selling and how they do it.
HAPPY GILMORE 2. BTS - (L to R) Adam Sandler as Happy Gilmore and Rory McIlroy as himself on the set of Happy Gilmore2.
July 26, 2025

‘Cool As Hell’: How ‘Happy Gilmore 2’ Hooked Golf’s Top Stars

The process was “cool as hell,” Adam Sandler tells FOS.
Jan 26, 2025; Philadelphia, PA, USA; Washington Commanders quarterback Jayden Daniels (5) passes the ball against the Philadelphia Eagles during the second half in the NFC Championship game at Lincoln Financial Field.

$3.8B Commanders Stadium On Track for D.C. Approval

D.C. continues two days of public hearings on a proposed Commanders stadium.
July 25, 2025

Prospective Rays Owner Must Start Fresh As $1.3B Stadium Deal Ends

St. Petersburg, Fla., officials formally terminate a prior ballpark agreement.
Jul 27, 2025; Chicago, Illinois, USA; Injured Indiana Fever guard Caitlin Clark (22) looks on from the bench during the first half of a basketball game against the Chicago Sky at United Center.
July 28, 2025

Chicago Sky Sell Out United Center With Caitlin Clark, Angel Reese Out

The Sky announced 19,601 fans attended the game at the United Center.
Sponsored

Game On: Portfolio Players Stories, Brought to You by E*TRADE from Morgan Stanley

Dealmaker Jeffrey Kaplan maps the evolution of sports as an asset class
July 25, 2025

Eagles Turn to Their Fans As They Consider Future Stadium Plans

The defending Super Bowl champions are surveying season-ticket holders.
Jul 2, 2025; Boston, Massachusetts, USA; Boston Red Sox fans cheer after a home run by Boston Red Sox designated hitter Wilyer Abreu (52) during the sixth inning against the Cincinnati Reds at Fenway Park.
July 25, 2025

Fenway Concession Workers Go on Strike for Dodgers Series

They’re asking fans not to buy food and drink at the games.
July 24, 2025

Commanders Restructure $3.8B Stadium Pact Ahead of Council Vote

A D.C. Council vote on the proposed stadium is now set for Aug. 1.
Workers prepare for the Red Sox home-opener at Fenway Park on Wednesday, April 2, 2025.
July 23, 2025

Fenway Park Workers Say They’ll Strike Friday Without a Deal

The Red Sox host the Dodgers this weekend.