Friday, August 14, 2026

CFP Sees 9% Viewership Increase Despite National Championship Flop

  • The national championship drew fewer viewers than any since the BCS era began in 1999.
  • Thanks to the semifinals, viewership of the CFP as a whole was up an average of 9% overall.
Mark J. Rebilas-USA TODAY Sports

Viewership for this year’s College Football Playoff was up an average of 9% overall compared with last year despite a historic flop from the National Championship game, ESPN announced. 

Monday night’s blowout between Georgia and TCU drew an abysmal 17.2 million viewers across networks —  fewer than any championship matchup since the BCS era began. Last year’s battle between Alabama and Georgia drew five million more.

Even a new innovative broadcast featuring Pat McAfee on ESPN2 couldn’t hold the attention of fans wholly uninterested in watching TCU get annihilated by the Bulldogs — a beatdown that began within minutes of kickoff.  

The National Championship also drew fewer viewers than both semifinal games, which ESPN is touting as their saving grace for this year’s CFP.

The Peach and Fiesta Bowls drew an average of 21.7 million viewers in total, 28% more than last year and higher than any semifinal pair over the previous five years.

Georgia Bulldogs

Georgia’s Back-to-Back Titles Spark Talk of a Dynasty

The Bulldogs gave Kirby Smart a 10-year, $112M extension last offseason.
January 9, 2023
  • The Peach Bowl between Georgia and Ohio State garnered an average of 22.1 million viewers and peaked at 23.9 million.
  • The Fiesta Bowl between TCU and Michigan averaged 21.4 million viewers and peaked at 26.4 million.

This marks the second-to-last four-game CFP matchup in history. The new 12-team playoff format will begin in 2024.

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Exclusive

Tarleton State Wants to Be the Next School to Jump to the FBS

The Texans are having conversations about how to reach the next level.

Jayden Daniels Sets Off Firestorm at LSU Over Jersey Number

The Commanders quarterback sent LSU a cease-and-desist letter for using his NIL.
First at FOS

Illinois’s $30M Busey Bank Deal: Exec Road Trips, Player Job Pipeline

The jersey patch deal is part of an overall $30 million sponsorship.
North Carolina Tar Heels guard Seth Trimble (7) drives to the basket Thursday, March 19, 2026, during the NCAA Men’s Basketball Tournament first round game against the VCU Rams at Bon Secours Wellness Arena in Greenville, South Carolina.

Athletes Capitalizing As NCAA Fights to Overturn New Eligibility Ruling

An appeals court will consider whether to pause the initial ruling.
podcast thumbnail mobile
Front Office Sports Today

NBA Owners ‘Stunned’ by Lakers Sale, Knicks’ $67M Run, WTA Sex Testing Starts

0:00

Featured Today

Trendy Golf Hat Divide Is More Than a Fashion Fight

As golf has gotten trendier, so has the sport’s style.
Joey Spallina of the Maryland Whipsnakes
August 6, 2026

How Eye Black Became ‘War Paint’ on the Field

“You’re going into battle, doing something you only do on game days.”
August 6, 2026

Tom Brady Explains His Aggressive Push Into Trading Cards

Brady talked to FOS about his eponymous card company.
FILE PHOTO: Cricket - Indian Premier League - IPL - Mumbai Indians v Chennai Super Kings - Wankhede Stadium, Mumbai, India - April 23, 2026 Mumbai Indians' Suryakumar Yadav in action
August 5, 2026

India Is Stealing Cricket’s Throne From England and Australia

India’s insatiable appetite for cricket has shifted the traditional locus of power.
WPBL
July 30, 2026

Who’s Playing Women’s Professional Baseball?

Sixty players from 11 countries are descending on Illinois for six weeks.
Exclusive

NFL’s Tom Brady Rules Are Back and Now Apply to Troy Aikman, Too

Aikman was involved in the Dolphins’ GM and coach hires this offseason.
Nov 24, 2025; Santa Clara, California, USA; A detailed view of the ESPN Monday Night Football touchdown Pylon on the field at Levi's Stadium.
August 13, 2026

ESPN Kicks Off Increased NFL Preseason Presence After Equity Deal

The ESPN app has 12 out-of-market preseason broadcasts.
Mar 6, 2025; Los Angeles, California, USA; Los Angeles Lakers guard Luka Doncic (77) shoots against New York Knicks forward OG Anunoby (8) during the first half at Crypto.com Arena. Mandatory Credit: Gary A. Vasquez-Imagn Images
August 13, 2026

Lakers Join Sixers, Knicks, Spurs Atop NBA’s National TV Slate

The Thunder, meanwhile, will play 30 national TV games this season.
Sponsored

Saints Great Turns to Ownership

Marques Colston discusses his Champions Fund launch and finding success after football.
Exclusive
August 13, 2026

Jimmy Traina, Sal Licata, John Jastremski Joining Media Start-Up

Traina left Sports Illustrated earlier this week.
Mar 15, 2024; Las Vegas, NV, USA; FS1 announcer Jason Benetti during the game between the Colorado Buffaloes and the Washington State Cougars at T-Mobile Arena. Mandatory Credit: Kirby Lee-USA TODAY Sports
Exclusive
August 13, 2026

Jason Benetti Will Call NBA Games for NBC This Season

Benetti will supplement NBC’s roster, not replace any of its NBA voices.
August 12, 2026

ESPN Boosting Coverage of PGA Tour Playoffs

The move comes after a trial run in January.
ESPN personality Pat McAfee, left, shakes hands with President Donald Trump during the Patriot Games held at Spire Academy, Aug. 11, 2026, in Geneva, Ohio.
Opinion
August 12, 2026

Critics Can No Longer Claim ESPN Is ‘Woke’

ESPN stars and executives had a significant presence at the Patriot Games.