Tuesday December 5, 2023

How 5G Will Reinvent The Fan Experience

  • Stadiums and arenas are ushering fans back into the stands.
  • 5G is creating a new ways to enhance the fan experience.
POOL PHOTO-USA TODAY Sports
Linkedin
Copy Link
Link Copied
Link Copied

It’s normal to see fans in the stands across sports again, and the major telecommunications companies are betting that their 5G networks help define the live sports experience after the pandemic. 

Last week, Verizon announced that its 5G technology is now live in more than 60 stadiums and arenas — but how exactly do those networks affect fans in real life?

Simply put, the real-time data available to spectators is becoming more dynamic than anything previously conceivable.

“Imagine being able to get shot make/miss projections for a player as he begins to take a shot, based on total career shooting percentage from that spot on the floor, in similar game situations,” Verizon said in a statement about the increased availability of its 5G tech in NBA arenas.

Fans at Super Bowl LV with a Verizon 5G connection and the NFL Mobile app got exclusive access to seven high-definition cameras around Raymond James Stadium for a closer look at the game.

In April, Verizon reported Q1 revenue of $32.9 billion with $16.7 billion from its wireless division. The company is also testing the 5G-supported application of augmented reality statistics with the NHL.

According to AT&T, which reported $43.9 billion in first-quarter revenue, data usage in sports venues is growing by 67% year-over-year.

“Venues are made for memorable experiences,” said AT&T executive Melanie Sullivan. “That’s why we’re helping stadiums provide fans with interactive, personalized, and connected engagements.”

T-Mobile, which has the largest 5G map in the U.S. with over 40% of the country covered, saw its Q1 revenue reach $19.8 billion.

Linkedin
Copy Link
Link Copied
Link Copied

What to Read

Nick Saban highest paid college football head coach.

Who Is Highest-Paid Coach in College Football?

Saban remains atop highest-paid head coaches getting over $11 million annually.
Sponsored

NHL’s Chris Foster on Amplifying Content Distribution With Automation

Learn how the NHL is using WSC Sports to increase fan engagement.
Sponsored

How Daktronics Helps Elite Athletic Programs Secure Top Talent

How colleges are utilizing Daktronics' displays to elevate recruiting.

WBD Pursues ‘Different’ Strategy For Sports on Max

Company to place all of its live sports on new streaming tier
podcast thumbnail mobile
Front Office Sports Today

Premier League Sets New Bar with Media Deals

0:00
0:00

Featured Today

The College Football Playoff is considering rotating TV networks for the national championship game.

CFP Considers Super Bowl-Like Rotation For National Championship Game

Multiple networks could share rights to the championship game, sources told FOS.
Brett Favre
November 27, 2023

Favre Welfare Case Hold-Up? "AG’s Office Has Not Expressed Interest In Pursuing"

The DOJ interviewed Brett Favre in early 2020.
The future of the Pac-12 rests on a court decision.
November 24, 2023

The Pac-12 Plays Its Final Regular-Season Game. Then A Court Decides Its Fate.

The conference's future rests with a court decision.
Lane Kiffin
November 9, 2023

Ole Miss, Lane Kiffin Lawyers Argue for Dismissal of Player Lawsuit

FOS obtained audio of Lane Kiffin's interaction with the player behind lawsuit.

Careers

Powered By

Careers in Sports

Looking for a new job? Check out these featured listings and search for openings all over the world.
Wasserman
Multiple - USA Careers
Live Nation
Multiple - USA Careers
Saco Bay PT
Multiple - USA Careers
FC Barcelona vs. Real Madrid in Texas.

FC Barcelona, Real Madrid Set AT&T Stadium Soccer Attendance Record

Sixth Street organized the match as part its U.S. Soccer Champions Tour.
Las-Vegas-Grand-Prix
November 14, 2022

Vegas Resorts Going All Out for Formula 1 Grand Prix

MGM Resorts will build a grandstand for the Las Vegas Grand Prix.
A young fan holds a sign for Julio Rodriguez during the 2023 MLB Home Run Derby.
July 12, 2023

MLB Median Ticket Buyer Down to 43 Years Old

Games are shorter and higher scoring thanks to new rules.
Sponsored

NHL’s Chris Foster on Amplifying Content Distribution With Automation

Learn how the NHL is using WSC Sports to increase fan engagement.
Sponsored

How QuintEvents is Changing the Game of Premium Fan Experiences

Over the last decade, we’ve seen a noticeable shift in the psyche…
MLB
October 7, 2022

MLB Attendance Pops Up, But Falls Below 2019 Levels

MLB attendance rose from 2021, but still lagged behind 2019 levels.
September 16, 2022

Baron Davis, Michele Roberts Help Launch Fan Controlled Hoops

The league will begin its inaugural season on Feb. 7, 2023 in Atlanta.
Sponsored

Webinar: How to Improve the Fan Experience at the Stadium and Online

Learn how pro sports teams are improving the fan experience.