Engaging Global Sports Fans With AI

As the sports world becomes increasingly interconnected, the ability to localize and regionalize video content has never been more crucial. With diverse fan bases spread across the globe, sports organizations must find effective ways to engage audiences from different cultures and backgrounds.

Join us for Engaging Global Sports Fans With AI, an exclusive webinar presented by Magnifi and moderated by Zora Stephenson,Play-by-Play & Reporter for NBC Sports, to explore the transformative role of AI in reshaping sports content.

We will discuss how AI technologies empower sports leagues—from global giants like the NFL and NBA to emerging teams—to customize their content for varied audiences. You’ll gain valuable insights into how AI can help you identify regional preferences, tailor video highlights, and create culturally relevant content that resonates with your fans.

We’ll cover key topics, including:

• The importance of localization: Understanding the diverse preferences of global sports audiences and the role of cultural relevance in driving fan engagement

• Successful strategies from major leagues: How organizations like the NFL, NBA, and Premier League have successfully expanded their fan bases through localized content strategies

• Opportunities for emerging teams: How less popular leagues and teams can leverage AI to replicate these successes and enhance their international appeal
• Customized content creation: Using AI to adapt content for different cultures and languages, ensuring your message is clear and impactful across borders. Additionally, how AI can create graphics and thumbnails that resonate with regional audiences, enhancing viewer engagement and loyalty