The list was created in collaboration with Sports Innovation Lab to rank sports organizations and properties leveraging their reach, influence, and resources to safeguard the planet.
NEW YORK – Front Office Sports (FOS), the leading multi-platform media and news organization covering the business of sports, today released its inaugural Most Sustainable list. This list was created in collaboration with Sports Innovation Lab to rank sports organizations and properties leveraging their reach, influence, and resources to safeguard the planet.
Organizations and properties across the industry submitted applications and responded to questions about their carbon and greenhouse gas reduction, nature restoration and preservation, water conservation, waste diversion, measurement of impact and goal-setting, and organizational structure and culture, and the responses were scored accordingly. The organizations and properties with proven exceptional innovation in, and commitment to, a greener legacy for sports were selected following this competitive process.
“It’s imperative that organizations and properties prioritize sustainable practices as well as use their immense platform to inspire their fans to do the same to ensure generations present and future are able to enjoy sports for a long time to come,” said Adam White, CEO and Founder of Front Office Sports. “This list champions the organizations and properties using their resources to drive sustainable change. Those appearing on this list set an example for the industry through their transparency, waste management solutions and innovative sustainable practices.”
“We’re proud that our research and data can be used to help recognize the leading sports organizations and properties that are prioritizing sustainability,” said Josh Walker, CEO and Co-Founder of Sports Innovation Lab. “These organizations and properties are aligning with a core value held by Fluid Fans – the most coveted fan of the future – who care about how the brands they engage with treat the environment. While there are many ways to measure the impact and ROI of sustainability, it’s undoubtedly a big win to align with fan values.”
This year’s list of winners features:
- GOAL (Green Operations & Advanced Leadership) (Other)
- UBS Arena (Venue)
- World Surf League (League)
- WM (Brand)
- Moda Center (Venue)
- Spectrum Center (Venue)
- Gillette Stadium (Venue)
- Liverpool FC (Team)
- SailGP (League)
- NC State Athletics (Team)
More information on Front Office Sports’s inaugural Most Sustainable list can be found on its website HERE.
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About Front Office Sports
Front Office Sports is the leading multi-platform media and news organization covering the business of sports, boasting an audience that every month delivers more than 175 million social impressions, 35 million newsletter opens, 10 million video views, and two million page views. In addition, with over 15 distribution partners, FOS content appears on screens in more than 50,000 buildings and venues across North America. Front Office Sports was named one of Fast Company’s Most Innovative Companies in 2021, AdWeek’s Hottest in Sports in 2022, and listed on Inc. 5000 in 2023, recognizing the fastest-growing private companies in America.
About Sports Innovation Lab
Sports Innovation Lab is an Insight, Data and Analytics company that enables brands and sports properties to build more effective sponsorships, improve targeted advertising, and enhance fan experiences. Known for its pioneering research on fan behavior and the commercialization of the women’s sports market, Sports Innovation Lab’s flagship Sports Data Cloud offering built on proprietary observational, transactional, and deterministic fan data is evolving how organizations use data to understand their customers and acquire more of them – starting with sports & entertainment. Learn how global brands including the NFL, Nike, NHL, Ally Financial, WNBA, and NASCAR use Sports Innovation Lab’s data, audiences, and strategic advisory to drive revenue by visiting sportsilab.com or following on LinkedIn, Instagram, and Twitter.