Future of Sports: Future of Sports: Stadium Sophistication
November 12, 2025 • 1:05 pm ET • Virtual Event
About The Event
Sports venues today are expected to have far more to offer than the simple cement coliseums of the past. Sports venues and arenas — along with their surrounding areas — have become premier attractions for teams and cities, offering everything from AI technology and seamless in-venue purchasing to cutting-edge seating, world-class dining, and top-tier entertainment.
This event will inspect the billion-dollar business of entertainment venues—the players, the tech, and other factors that lead to an engaged and positive fan experience.
Agenda
Session 1 | 1:05pm ET
Dressing to Impress
Sports fans expect more than ever from a visit to an in-person event, especially with rising ticket prices. What are the newest, glitziest sports arenas, such as UBS Arena in New York and Intuit Dome in Los Angeles, doing to ensure they impress visitors with an incredible experience? This session will focus on food, entertainment, and design to discuss the experiences that make fans want to come back for more.
Session 2 | 1:35pm ET
Trailblazing Tech
The demand for in-venue tech is at an all-time high. From cybersecurity and food service to Wi-Fi quality for social media use, high-quality tech has a major effect on the fan experience. Hear from venues, tech providers, and team executives on the current trends.
Session 3 | 2:05pm ET
Getting Fans in the Door
If the arrival and entrance process into a venue is a slow headache, teams will annoy their visitors before the game has even begun. We’ll talk ticketing and analytics with executives using tech to ensure the ticketing and arrival process is a breeze, from biometrics to mobile apps.