Future of Sports: Private Equity Floods Into Sports

July 16, 2025 • 1:05 pm ET • Virtual Event
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About The Event

As sports franchises rocket in value, it’s no surprise private equity firms want in. Over the past few years, PE firms have entered the space and reshaped the industry in the process. With the potential for significant returns and growth, sports investments are seen as a lucrative route to portfolio diversification.

Join us July 16 at 1 p.m. ET and hear from investment groups that are betting big on sports.

Agenda

Session 1 | 1:05pm ET

Private Equity in the Pros

The shift from traditional individual or single-family ownership to private equity and family offices has transformed ownership structures and sent franchise valuations skyrocketing. The trend also raises questions about team ownership and influence.

Session 2 | 1:35pm ET

Campus Capital

College sports are viewed as the next untapped market for private equity firms, a major shift from the status quo of universities relying on donor support. Private equity is creating room to explore innovative investment structures in media rights, facilities, and auxiliary revenue streams. But the entrance of PE raises even more questions in college than in the pros.

Session 3 | 2:05pm ET

Financing the Future

Aggressive investments in youth sports are transforming a once-recreational activity into a very lucrative industry. It’s creating an unprecedented opportunity for talent development. It also raises critical questions about accessibility, burnout, and commercialization.

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