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Front Office Sports - The Memo

Afternoon Edition

June 30, 2026

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Scoring in this year’s World Cup is up, and some have suggested Adidas’s new Trionda ball could have something to do with it. Purdue physicist John Goff, who has studied the aerodynamics of World Cup soccer balls for more than a decade, spoke with Front Office Sports about the science behind the ball. 

—Ava Hult

First Up

  • After Jannik Sinner slipped several times during his opening match at Wimbledon, the difficulties of playing on grass are back in the spotlight. Read the story.
  • Three prominent players still in the World Cup have active criminal sexual assault cases. Read the story.
  • Comcast’s plan to separate itself from NBCUniversal will be widely felt, from upcoming sports rights negotiations to carriage talks. Read the story.
  • The U.S. Supreme Court issued an opinion that allows states to bar trans athletes from competing on women’s and girls sports teams. Read the story.

A Physicist Explains Why the World Cup Ball Is ‘Flummoxing’ Goalies

REUTERS/Claudia Greco

Every World Cup, the new ball Adidas manufactures for FIFA becomes its own storyline. This summer, scoring is up, and some retired goalkeepers have suggested that this year’s ball, named the Trionda, is moving in a way that makes shots harder to stop. The year’s tournament broke the World Cup scoring record in its 59th match with 177 goals—five more goals than were scored in Qatar in five fewer games.

The Trionda is also a “connected ball.” A rechargeable chip embedded in one of its four panels transmits data to assist with offside decisions and track how the ball moves. 

Purdue physicist John Goff specializes in sports physics and has studied the aerodynamics of World Cup soccer balls for more than a decade. He spoke to Front Office Sports about the science behind the ball’s flight, how its design compares with previous tournament balls, and how factors like weather can affect its movement. 

This conversation has been lightly edited and condensed for clarity and brevity. 

Front Office Sports: After the 2010 World Cup, you conducted research into the tournament ball. What did you find, and how did Adidas respond when you shared your findings?

John Goff: When Jabulani came out for the World Cup in 2010 in South Africa, that ball was down to eight panels. If you keep making the number of panels go down, you run the risk of the ball being too smooth. If the ball becomes too smooth, it’s somewhat similar to hitting a beach ball on the beach. It’s big, but it’s also smooth and just seems to slow very quickly. 

What happened with Jabulani was that the ball would, on free kicks and corner kicks, look like it was slowing too much. 

The balls that have been produced by Adidas since have been rougher. Even if the panel number has gone down, the total seam length is longer, and they have put some surface texturing on the panels to help with the roughness of the ball. 

We have sent our papers to Adidas, and they’re interested in what we produce. But their work is proprietary. They don’t publish their engineering results, but I can’t fathom that they’re not doing some wind tunnel or other trajectory testing. 

FOS: How does the Trionda’s technology differ from versions used in past tournaments?

JG: In 2022, the ball had what was called connected technology. The chip sat in the center of the ball, and there were strings that came down to hold it there. That has problems with the strings maybe snapping at one point. With Trionda, they have embedded it into one of the panels and have put counterbalancing masses in the other panels to try and still keep the center mass in the center. 

Now, unless you smooth the mass out continuously, it doesn’t keep the wobble possibilities to zero. But it does a pretty good job. And it’s only a couple of grams; it’s not a very big device. 

But what that chip is doing is detecting a massive change in acceleration, so that when someone kicks it, it sends out data that can be read by the sensors grounded around the pitch. 

The AI that is being used is nice because each player for this World Cup, unlike in previous tournaments, was laser scanned, so that instead of seeing kind of a blobbish avatar, you can actually see an avatar that looks like the player, which can show whether someone’s elbow or knee is going offsides.

FOS: How much can the Trionda be blamed for higher scoring or goalkeepers struggling, and are adjustment issues inevitable when Adidas introduces a new ball for every tournament?

JG: If Adidas is going to create a new ball for every tournament and they are going to make sure it’s a unique ball, it’s going to behave in ways that are different.

Only these elite athletes are the ones who can notice those subtle changes in the way the ball behaves. 

For example, if you were playing in the Premier League [in 2024–25], you would’ve used the Nike Flight ball, which has grooves in the panels of the ball. So, if anybody has used the Nike Flight ball, which is aerodynamically similar to the Trionda, you might have an advantage. 

The ball that was used in the Premier League [in 2025–26] was the Puma Orbita, which does not have those same kind of grooves. So depending on what the club is using, they may find the Trionda ball familiar or not. 

And, of course, players are getting stronger. There is more data on nutrition, recovery, diets, and all of this stuff is improving. So their legs are getting bigger and stronger and they’re kicking with a lot more force than they were even a generation ago. 

So I think it would be much too simplistic to say it’s the ball’s fault if the goals are going up. There’s just a lot at play right now in these tournaments. This is not Qatar; you’re not playing all of these games in a small amount of space. This is Vancouver down to Mexico City, I mean, just the climates and different environments make it very different for the players. 

Anne-Marie Sorvin – Imagn Images

FOS: Why does Adidas continue changing the ball’s construction and design from one World Cup to the next?

JG: Adidas has had the contract on these tournament balls since 1970. Every ball is different, and the countries help name the ball and pick the color scheme. 

With the Trionda, the U.S. gets the blue star, Mexico gets the Aztec eagle, and Canada gets the red maple leaf. It’s great for marketing, because for Adidas, they sold the Trionda for $170 last fall and they just flew off the shelves. 

FOS: Retired goalkeepers have described the Trionda’s movement as unpredictable and difficult to save. What causes the ball to wobble or appear to change speed in the air?

JG: What my colleagues in Japan and I have discovered is that it’s very orientation-dependent, what this ball’s aerodynamic coefficients are like. So, for example, if I were to have the ball coming at you with very little spin at the point, that’s going to have a different type of drag force than if I move it to where the panel is coming at you. 

With a great knuckleball in baseball or soccer, the ball will rotate a little bit. And as it starts to rotate through these different orientations, the drag and the side forces start to change, leading to wobbles and the ball looking like it is slowing down or speeding up. It’s not actually speeding up; it’s just not slowing down as much.

Some of these kicks that have had little spin look like they’re flummoxing the goalkeepers because of these different orientations that the ball is getting into when it’s on its way to the goal. 

FOS: How much can conditions such as altitude, heat, humidity, air conditioning, or an enclosed stadium change the way a ball travels?

JG: If you increase the humidity you actually lower the air density a little bit. It’s why baseball home runs fly out more in the hot summer than they do in, say, October, when it’s more dry. 

Elevation is an issue because, if you’re playing in Mexico City, the air density is about 80% to 81% what it is at sea level. What that means is your air drag is going to drop by 20%, so the ball is going to appear faster at higher elevation. But, as it spins, it also doesn’t curve as much at high altitude. 

There are 16 grasses right now for the World Cup. Ten of them have the Kentucky blue grass, which is especially designed for the more climate-controlled stadiums that have domes and roofs. That’s much better for games in Seattle, for example. The six stadiums that have the Bermuda grass, that’s good for a hot climate. That includes places like Miami where it’s open and they can’t control the climate. 

SPONSORED BY MICROSOFT

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ONE BIG FIG

Lacrosse Levels Up

Bob DeChiara-Imagn Images

$100 million

How much the Premier Lacrosse League raised in its latest funding round. Ares Sports and Joe Tsai, who owns the Brooklyn Nets and New York Liberty, led the round. ESPN and actors Glen Powell and Rob Mac, who co-owns Welsh soccer club Wrexham, were also among the investors. The league plans to use the funding to expand media distribution, sponsorships, the Women’s Lacrosse League, and youth access. “Lacrosse is entering one of the most important periods in its history,” said league cofounder Mike Rabil. “With the Olympics on the horizon, we have an opportunity to introduce the sport to a new generation of fans and athletes around the world.”

LOUD AND CLEAR

In Their Court

Front Office Sports

“If you win, if you put a good product on the floor, if you take care of your fans and do the right things, you’ll get the support you need. That’s going to be on the ownership group to figure out.”

—Former NBA player Josh Childress on what it would take for an NBA expansion team to be successful. 

Earlier this year, the league’s board of governors voted to explore expansion opportunities in Seattle and Las Vegas. Childress told Front Office Sports he believes the NBA can support two more teams, but their success will depend on their ownership. Read the story.

SPONSORED BY STATE STREET INVESTMENT MANAGEMENT SPY

Building Endurance Beyond the Court

As the best of women’s basketball convene in Chicago for the 2026 WNBA All-Star weekend, Front Office Sports will gather executives, athletes, and changemakers for an afternoon of conversation and connection exploring the future of the game and the business behind it.

Join us July 24 for Future of Sports: Investing in Athletes, presented by State Street Investment Management SPY. 

This intimate event will feature thought-leadership discussions with league leaders, athletes, and financial decision-makers exploring the strategic moves fueling the growth of both major leagues and individual athletes—and how athletes are building long-term wealth, influence, and opportunity beyond the court through the support of financial advisers, investment partners, and others. 

Space is limited. Request to attend for a chance to be in the room.

STATUS REPORT

Four Up

Susan Mullane-Imagn Images

Michael Zheng ⬆ The two-time NCAA champion upset Cam Norrie, the top-ranked men’s British player, in the first round of Wimbledon. Zheng, 22, graduated last month from Columbia. He drew attention at the Australian Open in January after advancing to the third round, but it was unclear whether he’d be allowed to claim his $150,000 prize money. He told Front Office Sports in March that he was able to claim his winnings, and, a month later, the NCAA changed its rules on college athletes’ ability to accept tennis prize money.

Las Vegas ⬆ The developers of the Las Vegas Diamond Arena, one of the proposed sites for a possible NBA franchise in the city, purchased the final piece of land needed for the project. In addition to building the arena, land has been acquired to build a private jet terminal with direct access to the arena through an underground tunnel.

Wisconsin ⬆ The university announced a jersey patch agreement for football, men’s basketball, and men’s hockey with Culver’s. Wisconsin becomes the second school in the Big Ten to announce such a deal for football, with Michigan State announcing a jersey patch partnership with MSUFCU on June 15.

Royals stadium ⬆ New city records detail plans for a $1.9 billion baseball stadium at Crown Center as part of a broader $3 billion mixed-use redevelopment. The proposed stadium would replace Hallmark’s current headquarters, with construction potentially starting this year and running through 2031. The City Plan Commission is scheduled to review the plans in August.

Editors’ Picks

A Bandwagoner’s Guide to the USMNT World Cup Run With Fox’s Rob Stone

by Ryan Glasspiegel
Rob Stone breaks down the Americans’ outlook ahead of Wednesday.

Dusty May Believes NIL Era Experience Will Aid NBA Transition

by Alex Schiffer
May is the first college coach to make the jump since 2019.

Underperforming Teams Make for Uncertain Trade Market

by Eric Fisher
Many clubs don’t yet know whether they will be buyers or sellers.
Events Video Games Shop
Written by Ava Hult
Edited by Katie Krzaczek, Dennis Young, Catherine Chen

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