Shannon Sharpe’s media deal with Colin Cowherd’s The Volume podcast network is up. Sources tell Front Office Sports the Pro Football Hall of Famer has received multiple offers and is expected to sign a deal that would exceed $100 million.
Sharpe partnered with The Volume in August 2023, several months after leaving FS1’s Undisputed, where he broke out opposite Skip Bayless. Club Shay Shay immediately took off to become one of the biggest podcasts in sports and entertainment, particularly on YouTube, where it’s a juggernaut. Nightcap with cohost Chad “Ochocinco” Johnson also has a considerable audience.
Sharpe’s interview with comedian Katt Williams has reached 89 million views and counting on YouTube since premiering on Jan. 3, 2024. Sharpe’s Club Shay Shay has amassed nearly 4 million subscribers.
A new deal will encompass all shows on the Shay Shay network, not just Sharpe’s. That currently includes Club Shay Shay, Nightcap, Club 520 Podcast, The Bubba Dub Show, and Humble Baddies.
Sharpe regularly appears on ESPN shows like First Take with Stephen A. Smith.
Earlier this year, The Volume added Nick Wright’s podcast and popular YouTube feed.
Sharpe’s agent could not be reached for comment on the negotiations.
