FIFA is restructuring its commercial partnership format with verticals across men’s soccer, women’s soccer, and esports.
Pickleball saw around 4.2 million players in 2020, a 21% year-over-year increase according to the Sports & Fitness Industry Association.
Six months after talks stalled, The New York Times has reemerged as a potential buyer of The Athletic, sources told Front Office Sports.
The roughly 500 abuse victims of Larry Nassar have reached a $380 million settlement with USA Gymnastics, USOPC, and their insurers.
Peloton is looking to turn its fortunes around, starting with an ad that responds to the company’s surprising role in a new HBO show.
Six months after talks stalled, The New York Times has reemerged as a potential buyer of The Athletic, sources told Front Office Sports.
La Liga ratified a deal with CVC Capital Partners that will see the private equity firm take a stake in the league’s media rights.
The National Football League is issuing $275 million in debt and creating a five-year facility under the league-wide credit facility.
Academy Sports raised its full-year revenue guidance following the company’s third-quarter earnings report.
The New England Patriots announced a $225 million renovation on Friday to enhance the fan experience at Gillette Stadium.
