The Premier League temporarily banned owner-affiliated team sponsorships after Saudi Arabia’s sovereign wealth fund bought Newcastle.
Sony Pictures Entertainment has sold GSN Games to mobile gaming publisher Scopely in a deal valued at $1 billion.
Lululemon is making progress as it looks to launch a branded shoe line next year. The athleisure brand filed a patent to do so.
NBA franchises have reached new heights in value, as Forbes revealed its rankings for the league’s most valuable teams.
Valencia owner Peter Lim is launching a soccer-focused digital platform with Manchester United star Cristiano Ronaldo.
Just months after reporting $2.28 billion in Q2 revenue, Foot Locker is expanding its offerings with a private apparel label called LCKR.
The NBA, NHL, and MLB could launch a streaming service that would offer local games without the need for a cable subscription.
FIFA is ending its long-term exclusive partnership with Electronic Arts as it looks to widen its gaming and esports portfolio.
Slot-machine maker Aristocrat has entered an agreement to buy gambling software developer Playtech in a gaming deal worth $3.7 billion.
MEAC Commissioner Dennis Thomas sat down with FOS to discuss the conference’s NIL strategy.