Month: September 2021

Sony Buys Video Game Developer Firesprite

Sony acquired U.K. gaming studio Firesprite, the third studio it has acquired this year. It also unveiled a slew of new PlayStation games.

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WHOOP Moves Into Biometric Tracking Apparel

WHOOP unveiled a new product category on Thursday, releasing a line of apparel that tracks the wearers biometrics.

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Sorare Secures NFT Deal With La Liga

Digital collectibles platform Sorare has secured a deal with La Liga — the first elite European soccer league to sign a major NFT partnership.

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Tencent Part of $60B Loss Amid More Gaming Restrictions

Tencent and NetEase lost more than $60 billion combined in market value on Thursday as investors anticipate additional restrictions on gaming.

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NFL and Verizon Ink 10-Year, $1B 5G Deal

The NFL announced a 10-year deal with Verizon reportedly worth more than $1 billion. The two have worked together since 2010.

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Academy Sports Posts Record Earnings in Q2

Academy Sports, the Texas-based sporting and outdoor goods retailer, generated record revenue of $1.79 billion in Q2 2021.

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NBC Sells Out Super Bowl Ads for Record $6.5M Each

NBC has already sold out nearly all of its Super Bowl ad inventory, with some 30-second spots costing $6.5 million.

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Joy Taylor Lands Her Own Show On Fox Sports Radio

Joy Taylor is landing her own show with Fox Sports Radio. ‘The Joy Taylor Show’ will premiere Saturday, Sept. 11.

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Lululemon Surges on Retail Growth

Lululemon saw substantial growth in its second quarter earnings, as in-person retail bounced back and e-commerce held steady.

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Sports Betting Operators Could Spend $1B In Football Ads

Sports betting operators could spend up to $1 billion on football advertising now that the NFL has signed deals with seven sportsbooks.

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