Sony acquired U.K. gaming studio Firesprite, the third studio it has acquired this year. It also unveiled a slew of new PlayStation games.
WHOOP unveiled a new product category on Thursday, releasing a line of apparel that tracks the wearers biometrics.
Digital collectibles platform Sorare has secured a deal with La Liga — the first elite European soccer league to sign a major NFT partnership.
Tencent and NetEase lost more than $60 billion combined in market value on Thursday as investors anticipate additional restrictions on gaming.
The NFL announced a 10-year deal with Verizon reportedly worth more than $1 billion. The two have worked together since 2010.
Academy Sports, the Texas-based sporting and outdoor goods retailer, generated record revenue of $1.79 billion in Q2 2021.
NBC has already sold out nearly all of its Super Bowl ad inventory, with some 30-second spots costing $6.5 million.
Joy Taylor is landing her own show with Fox Sports Radio. ‘The Joy Taylor Show’ will premiere Saturday, Sept. 11.
Lululemon saw substantial growth in its second quarter earnings, as in-person retail bounced back and e-commerce held steady.
Sports betting operators could spend up to $1 billion on football advertising now that the NFL has signed deals with seven sportsbooks.
