Month: October 2020

Saban Tests Positive

Alabama football coach Nick Saban tested positive for COVID-19, according to the school. Along with Saban, Alabama athletic director Greg Byrne also tested positive. While the football team has avoided […]

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PFL Looks to Digital Content Expansion to Bring in More Fans

After launching an OTT channel earlier this summer, the Professional Fighters League has partnered with WAVE.tv to expand its digital reach.

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MLB Becomes Latest League to Partner with Cleaning Company

Lysol will provide MLB with cleaning protocols beginning in the 2021 season. The NBA and WNBA had partnerships with Clorox in their bubbles.

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LaMelo Ball Signs Long-Term Deal with Puma

The 19-year-old LaMelo, the youngest of the infamous Ball brother trio, is the first to sign an endorsement deal outside of their father LaVar’s Big Baller Brand.

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Former USWNT Head Coach Jill Ellis Appointed to Topps Board

Former head U.S. Women’s National Team soccer coach Jill Ellis is joining the Topps Company’s Board of Directors.

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Sports Companies Driving Push for Greater Diversity

Now more than ever, sports companies are speaking out about — and creating a bigger emphasis on — diversity in the workplace.

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Daytona International Speedway Institutes New Safety Protocols

Daytona International Speedway made the return to sports swiftly and carefully, offering a full roster of events for fall 2020 and beyond.

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NIL Conversation Continues

Formal name, image and likeness legislation could come quickly to the NCAA. A working council is drafting up recommendations for student-athletes to be paid for those rights that could be […]

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Chess’ Twitch Success

Chess became a popular streaming category early on in the pandemic, drawing more than 41.2 million hours watched on Twitch from March to August. The board game’s surge in popularity […]

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Esports’ Betting Future

Along with table tennis and Belarusian soccer, esports provided sportsbook operators the ability to still draw some wagers during the early stages of the pandemic. While traditional sports are back […]

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