GumGum Sports’ partnership with the New Orleans Pelicans and Saints could be important for both sides. The beauty of many technological innovations — and indeed, particularly ones of modern significance, such as blockchain […]
With more sponsors looking for tangible activations, experiential marketing could be the storyline of 2018. Courtesy of intellitix.com Why do fans enjoy attending sporting events? Is it the noise of the […]
Which is wasting more time? Actual game play or antiquated commercial systems. In-game ads! (photo courtesy of Worldsoccertalk.com) As a sports fan, the one term I am tired of hearing […]
At this point, can anything stop esports? Photo via ESBD Earlier this week, Germany made headlines by announcing the formation of eSport-Bund Deutschland (ESBD). The organization is the first of its kind […]
Of the top 25 teams across the world with the highest average pay per player, 19 belong to the NBA. The starting five for the Oklahoma City Thunder (Photo courtesy of […]
The industry is only going to continue to explode. VR rendering of the SWAG shop (Image via the Atlanta Hawks) In mid-November Front Office Sports was invited to the World Virtual & […]
No matter your field or place in your career, sales is a way of life. Image via cleverpm.com Get your mind right and your game tight. To succeed in sports sales, […]
How Lindsay McCormick parlayed herself into the opportunity of a lifetime with ePlay’s new augmented reality video game. Lindsay McCormick (Photo via Lindsay McCormick) The Opportunity According to Digi-Capital experts, the […]
From fight songs, to matching colors for your team, Super Bulbs is sure to bring energy to your watch party. As the big moments happen — such as your team scoring a touchdown — the […]
Finding a way to capitalize on the hot topic of the day can be rewarding if done right. For a few hours last week, the infamous MARTA bus had Twitter abuzz […]