Month: August 2016

These Tweets Do Reflect Your Employer

This post is a part of our new partnership with Generation Y Digital! Check them out on Twitter at @genydig! By: Kris Koivisto, @KrisKoivisto I’m not sure where it started, […]

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The Charlotte Hornets Look to Increase Fan Engagement with SAP/Phizzle Partnership

By: Zach Seybert, @zlseybert SAP and Phizzle have partnered with the NBA’s Charlotte Hornets to provide the organization with a holistic picture of their consumer and fan data to maximize […]

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Promo Spotlight 8/15–21

By: Meaghan McCloskey, @Meaghan_Mc3 Welcome to the Promo Spotlight! Each week, I will look at some of the best promotions that have taken place around the sports world and share […]

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Five Ways Engineers Can Add Value to the Front Office

By: D.J. Podgorny, @DJPodgorny When I applied to colleges back in 2010, the U.S. economy was in pretty bad shape. We were in the midst of the worst recession since […]

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Now, Later and Forever

By: Olivia Phelps, @OliviaGPhelps It took me until the summer before my sophomore year of college to realize I wanted to pursue a career in sports journalism — that summer was five […]

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The Walt Disney Company Acquires Stake in BAMTech

By: Zach Seybert, @zlseybert Multimedia conglomerate, The Walt Disney Company, announced on August 9, 2016 that it is acquiring a minority (33%) stake in BAMTech, a digital media company formed […]

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Digital is the Gateway to Growth

This interview is presented to you by the University of Nebraska — Lincoln Master of Arts in Business with a Specialization in Intercollegiate Athletics Administration By: Stefan Kollenberg, @stef_kberg Passion is an […]

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Knowing your Target Audience can Make or Break a Brand

This post is a part of our new partnership with Generation Y Digital! Check them out on Twitter at @genydig! With so many platforms, a target audience is critical to […]

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Multiple Paths to the Same Result

This post is part of the #YPSportsChat Blog Series! This series will give young professionals an inside look at the intricacies of the sports business world and advice on how […]

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True Challenges of an Intern

This is posted as part of our Summer Intern Blog Series. Be sure to come back each week as interns from around the country share their summer experiences with us! […]

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